News Column

American Family Insurance Joins Agnik’s Advanced Insurance CRM Data Analytics Platform for Connected Car Environments

June 2, 2014

BALTIMORE--(BUSINESS WIRE)-- American Family Insurance, a leading insurance carrier, today announced it will join Agnik’s advanced insurance CRM data analytics platform, a cloud-based platform for connecting consumers with insurance companies in connected car environments through personalized privacy-protected experience. This platform is powered by Agnik’s Big Data Analytics products, which analyze vehicle and driver performance information along with context data using a blend of vehicle-onboard and cloud-based distributed analytics.

The Agnik Insurance CRM platform for Connected Car environments offers many exciting features to engage existing consumers through personalized experience and draw the attention of potential customers in a privacy-protected manner. Agnik’s strong partnership with major consumer market brands offers a unique market access opportunity through large distribution channels. Agnik’s Insurance CRM platform is powered by its ecosystem of Big Data Analytics products for consumers, vehicle repair service providers, OEMs and automotive suppliers among others.

Agnik’s unique approach to Big Data Analytics for connected car environments includes an industry-leading advanced data stream management, mining software for onboard analytics inside the vehicle and highly scalable cloud-based analytics for mashing telematics data with wide range of non-telematics data. Agnik products are designed to mine large scale vehicle and driver performance data in a distributed cloud-environment, providing varieties of use-cases including warranty management, detailed prognosis, failure modeling, geo-spatial analytics, actuarial analysis for insurance, and advanced CRM services powered by computational advertisement algorithms.

“Successful companies in the property and casualty insurance industry will capitalize on the data potential from connected environments,” said Dawn Mortimer, innovation director for American Family Insurance. “American Family is committed to safeguarding the privacy of this information and to thorough, accurate data analysis. This relationship with Agnik helps us to fulfill those commitments.”

“Agnik is pleased to welcome the participation of American Family Insurance in Agnik’s Insurance CRM Analytics Platform for the consumer market,” said Kakali Sarkar, Chief Operating Officer, of Agnik. “Agnik offers an ecosystem of industry-leading products powered by patented, onboard data-stream mining technology and wide range of cloud-based analytics for connected car environments.”

About American Family Insurance

Based in Madison, Wis., American Family Insurance offers auto insurance, homeowners insurance, life insurance, health insurance, business and farm/ranch insurance in 19 states. American Family insurance is the nation’s third-largest mutual property/casualty insurance company and ranks 393rd on the Fortune 500 list. Web:; Facebook:; Twitter:; YouTube:

About Agnik

Agnik is a vehicle performance Big Data analytics software company with wide range of telematics products for the consumer, fleet, insurance, vehicle-repair-services and automotive OEM markets. Agnik’s vehicle-onboard and cloud-based patent protected vehicle data analytics software is used for monitoring and benchmarking of vehicle-health, emission, driver-behavior, fuel-consumption, and other analytics from telematics and context data. Agnik’s onboard data stream mining software manages many in-vehicle devices that are in the market. Web: Facebook:; Twitter: LinkedIn:



Jordan Kadelov, 410-290-0864

Source: Agnik

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Source: Business Wire

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