In collaboration with the media sector,
The media sector has undergone a major transformation, turning itself into a business taking advantage of various digital terminals at international, national and local level. The
In the programme, VTT was widely involved in the development of digital services in collaboration with their potential users. Owela (
Furthermore, the programme developed and tested a prototype system for measuring media use. The prototype automatically collects information on the use of media services on PC, tablet and smart phone. Other information on media use can be collected through an online media diary, developed for the purpose. The information collected on the media use of consumers can be applied to service development.
Smart recommendations need versatile profile data
The methods developed by VTT in the
Bringing digital dimension to print media by means of augmented reality Physical and digital media were brought together in various projects. For example, user experience from the Sparkly demo developed by VTT showed that augmented reality can bring a useful digital dimension to print media. See the video: http://youtu.be/AjDjsmr0G14
In collaboration with its business partners, VTT also developed a location-based service for browsing news, event advertisements, and messages either on a map platform or visualised in their real physical environment. With the help of this application, the user can experience information related to his or her immediate environment in a totally new manner, displayed on the top of the mobile phone’s camera view directly at the location of the event. Common identification and payment system for the media sector?
The programme developed a first prototype for making the sale and use of electronic media products easier. The service combines customer identification with easy payment for a media product, such as an afternoon paper. VTT played an important role in both recognizing the user needs and prototype development.
VTT also made experiments on html5-based newspaper publication, aimed at automatic digital production process of newspapers, and provided assistance for defining the transmission chain and operating models for e-book metadata required for electronic library services.
For more information, please contact: VTT Anu Seisto, Research Team Manager, tel. +358 40 547 1609, email@example.com Caj SÖdergÅrd, Research Professor, tel. +358 50 553 9356, firstname.lastname@example.org
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