News Column

Malta : NEW interactive web portal launched by BOV

June 19, 2014



Bank of Valletta has introduced a new web portal, which can be opened at www.bov.com a portal that is placed to act as an increasingly essential customer touchpoint.

BOV s new web portal facilitates customers to find present information about the Bank and its services and offer direct access to various banking services.

Through the new www.bov.com, customers for the first time will also be able to interact with the Bank online an new feature that emphasizes BOV s active engagement of digital technologies.

The new web portal in addition integrates with and links to the key social media platforms in which BOV also participates. Anyone can personalise his bov.com experience by creating a profile and customising features such as Quicklinks, register for events and comment on articles and news items.

Developed with the end user in mind, the site has also been built to learn individual user trends and patterns and then put forward the most relevant information or functionality to the particular user.

The new web portal will continue to be developed to include more innovative functionality with the objective of providing added value to customers and keeping the website fresh and relevant.

Charles Borg, CEO at Bank of Valletta said, We are proud to launch our new web portal that was designed with the objective of providing a convenient, dynamic and interactive channel .

Borg said, When we first embarked on this project, our goal was to create a space where a customer could inquire about banking at his own pace and in his own words. This site is all about our customer first and foremost .

He added, This new web portal is a showcase of our brand promise and reflects the positioning of BOV as the bank of first choice in Malta. It is also a projection of BOV s substantial investment in the community, its role as an employer of choice as well as a trusted partner for investors .

The new web portal has been developed by Infusion Solutions Ltd (www.infusionmalta.com) a company that blends effective web design with dynamic web programming to provide powerful online solutions.


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Source: TendersInfo (India)


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