News Column

Hashtag Engine Optimization: The Future of Social Media & Page Ranks

June 17, 2014



Irvine, California (PRWEB) June 17, 2014

In the world of SEO, an innovative venture by a California-based start-up, http://www.tagcandy.com promises to change the way we look for information on the internet by using their new patent-pending Hashtag Engine Optimization (HEO) software tool Tagcandy. The technology works on the basis of the popularly-used hashtag symbol which accompanies trending words and topics.

HEO provides marketers and users with the ability to reach more customers through social media by the power of using the right hashtag. Each follow and like on a post or account contributes as a backlink and to nationally ranking the company's services. Social media signals and shares are vital and contribute to backlinks, thus ranking you in the search engine faster.

With the introduction of this new method, the currently-popular trend of Search Engine Optimization (SEO) which benefits larger corporations over smaller ones will soon become redundant. HEO solves this problem by simply retrieving information based on hashtags. The trick is to use the right hashtags. Tagcandy allows the user to use top-rated and often-used hashtags, along with the associated keywords. It also allows businesses to chart and track the trending tags on various social networking sites like Twitter, Facebook, Instagram, Tumblr, and Youtube. Hashtags also help one target one's posts to select users based on information like time of the day, gender of the targeted audience, age-group of the audience, geographical location and the like.

Hashtags have become the hottest trend, and have only gotten more and more popular as time has gone on. Social media has uncapped potential with the amount of attention companies can receive from followers. Therefore, it will always have the upper hand on SEO. Tagcandy takes advantage of this and allows users to implement HEO into their marketing strategy. They provide marketers with their Hashtag Engine Optimization Toolkits. Marketers learn the top ten hashtags for their companies and learn how to implement them in various social media accounts, such as Twitter, Facebook, Tumblr, and Instagam. This software also helps marketers gauge when and to whom they should be focusing their efforts.

Tagcandy's analytics allows users to see real time data, minute by minute update on the success for the hashtag, and historical data that shows how well the hashtag has performed over the course of time.

By using hashtags, companies bring their products and brand to the forefront of social media, receiving likes and shares and ultimately, buzz about the company. HEO is the alternative to SEO that can boost visibility and viral outreach.

New subscribers can start a 15 day free trial to explore HEO for themselves. Visit http://www.tagcandy.com.

Read the full story at http://www.prweb.com/releases/2014/05/prweb11860142.htm


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Source: PR Web


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