News Column

Celebrating 100 Years of Type in Design

May 7, 2014



NEW YORK, May 7 -- The AIGA (formerly the American Institute of Graphic Arts) issued the following news release:

The "Century: 100 Years of Type in Design" exhibition opens this month at the AIGA National Design Center in New York City, as part of AIGA's celebration of its centennial year. Designed by AIGA Medalist and Pentagram partner Abbott Miller and produced and curated by Monotype, "Century" celebrates the integral role of type in design over the past 100 years. The exhibition runs through June 18 and is free and open to the public.

"With rare works and unique artifacts to view and experience, the Century exhibition celebrates the intersection of type and design," explains James Fooks-Bale, Monotype's creative director and co-curator of Century. "We are fortunate to have participation from some of the brightest designers, museum curators, disruptive thinkers and creative directors from museums, publishing houses and design companies around the world."

"The Century exhibition provides the opportunity to see works by some of the most distinguished members in AIGA's history, including Oswald Cooper, Herb Lubalin, William Addison Dwiggins, Bruce Rogers, Alexander Liberman, Milton Glaser and Seymour Chwast," said Richard Grefe, AIGA executive director. "Century is a tremendous affirmation for the contribution of creative professionals in enhancing all of our experience of the printed word, while enabling the design community to look back at our roots as designers and to look forward to ever-expanding opportunities."

To create a unique experience for the AIGA Centennial, Monotype turned to Pentagram partner Abbott Miller for the installation design. According to Miller, "We wanted to create an immersive environment that communicates the diversity of typographic form: the walls and ceilings are dotted with hundreds of typographic periods drawn from the Monotype library. The idea of multiplicity is reinforced in the graphic mark we created for the Century show, a letter 'C' rendered in segments of different Monotype fonts."

Exhibiting and event partners for the "Century" exhibition include Monotype, AIGA, Pentagram, Mohawk Paper, The Type Directors Club, Conde Nast, Hamilton Wood Type & Printing Museum, The Type Archive, The Herb Lubalin Study Center at Cooper Union, Alan Kitching and The Museum of Printing. Guided tours and lectures

The Century exhibition will be the hub of two months of presentations, lectures, workshops and receptions. A series of related workshops called Century Expanded will take place in New York City. Special events include:

* Every Thursday from 1:00-5:00 p.m.: guided tours of the exhibition (free; reservations are required)

* May 6: Jerry Kelly, The Centaur Type at Type Director's Club (free; registration required)

* May 14, 6:00-8:00 p.m.: Opening reception for AIGA members and the public at the AIGA National Design Center (free to attend)

* May 27: Shawn Waldron, Archive Director at Conde Nast at Type Director's Club

* May 28: Dan Rhatigan, Gill Sans after Gill at Type Director's Club (free; registration required)

* June 3: Paul Shaw: W.A. Dwiggin's designs for paper companies at Type Director's Club

* June 10: Sumner Stone on type superfamilies at Type Director's Club

* June 12: Jim Moran and the Hamilton Wood Type Museum's 15th Anniversary at Type Director's Club

* June 12-13: Printing workshop with the Hamilton Wood Type and Printing Museum at Type Director's Club

Gallery hours

* Monday through Wednesday: 11:00 a.m. to 6:00 p.m.

* Thursday: 11:00 a.m. to 1:00 p.m. (the gallery is closed 1:00-5:00 p.m. for tours; reservations are required)

* Friday: 11:00 a.m. to 5:00 p.m.

The "Century" exhibition is free and open to the public. For guided tour reservations and more information, visit aiga.org/century-exhibition.

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