News Column

Qumu Announces New Vice President of Product Marketing

May 13, 2014



By a News Reporter-Staff News Editor at Information Technology Newsweekly -- Qumu (NASDAQ: QUMU), the leader in enterprise video platforms, announced that David Yockelson has joined Qumu as Vice President of Product Marketing. David will be responsible for developing product strategy and positioning Qumu's platform in the overall market.

Prior to joining Qumu, David worked in both senior strategy and product marketing leadership roles at IBM in areas such as enterprise case and content management, business process management, and the "internet of things." Before joining IBM in 2007, David spent the majority of his career as an analyst with The META Group, where he was research director and managed its technology services prior to its acquisition by Gartner in 2005. During his 12+ years there, he maintained a focus on enterprise content management, e-commerce, collaboration, and enterprise applications.

"We view David's experience as both a market analyst as well as a corporate strategy advisor as a tremendous addition to our marketing team," said Vern Hanzlik, General Manager of Qumu. "His skills in product strategy, business process and global market positioning will be an invaluable asset in furthering Qumu's business growth worldwide."

"Having seen the growing demand and implementation of enterprise video content management and related applications first hand through my experience in the industry," said Mr. Yockelson, "I am excited to be joining Qumu, the market leader, to help further extend its reach and superiority." About Qumu CorporationQumu Corporation (NASDAQ: QUMU) provides the tools businesses need to create, manage, secure, distribute and measure the success of their videos. Qumu's innovative solutions release the power in video to engage and empower employees, partners and clients. Qumu helps thousands of organizations around the world realize the greatest possible value from video and other rich content they create and publish. Whatever the audience size, viewer device or network configuration, Qumu solutions are how business does video. Additional information can be found at www.qumu.com.

Keywords for this news article include: Marketing, Advertising, Qumu Corporation, Information Technology, Information and Data Aggregation.

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Source: Information Technology Newsweekly


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