News Column

EFT Source Discusses the Impact and Advantages of Instant Issuance at Bank Director's Annual Growth Conference

May 17, 2014

By a News Reporter-Staff News Editor at Investment Weekly News -- EFT Source, a provider of turnkey card programs and personalization services for ATM and debit cards for financial institutions, announced that Russ Van Dyke, vice president of National Accounts, will discuss the impact and advantages of instant issuance on May 1 at the Bank Director's annual Growth Conference (4:20 p.m. CT at The Ritz-Carlton in New Orleans).

During the presentation, "Delighting Cardholders and Increasing Profitability through Instant Card Issuance," Van Dyke will discuss how instant issuance generates revenue, increases activation and utilization rates, and reduces operational costs for banks. In addition, attendees will hear how instant issuance is a crucial differentiator, enabling banks to provide a higher level of service, strengthen customer relationships and increase loyalty. Bank Director's annual Growth Conference is a two day event that brings together bank executives, board members and industry advisors to discover innovative strategies that impact branch profitability and growth. The conference focuses on exploring solutions to challenges financial institutions are currently experiencing across the country. Participation is limited to key directors and officers to ensure an intimate setting for sharing industry strategies and concepts.

EFT Source's patented instant issuance solution, Card@Once, delivers new and replacement debit cards to customers in the branch environment within seconds. After requesting a card, the customer's data is securely transferred from the branch location to EFT Source, where it is immediately processed, converted into an encrypted file and returned to the branch electronically. Card@Once encodes the data and delivers a ready-to-use, permanent debit card that customers can begin using. About EFT Source Inc. Established in 1977, EFT Source provides financial institutions with turnkey card programs and secure personalization of ATM and debit cards - from conceptual art to creative fulfillment services. Based in Nashville, Tenn., EFT Source also has a production facility in Colorado Springs, Colo., and a facility in Green Bay, Wis. that focuses on marketing and print services. For more information, visit

Keywords for this news article include: EFT Source, Investment and Finance.

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Source: Investment Weekly News