News Column

ShapeUp and Hewlett-Packard Extend Strategic Corporate Wellness Partnership

June 7, 2014



By a News Reporter-Staff News Editor at Obesity, Fitness & Wellness Week -- ShapeUp, the leading global provider of social networking and incentives-based employee wellness solutions, announced Hewlett-Packard (HP) (NYSE:HPQ) has renewed its contract for another three years. The extension of HP's current contract includes tools and updates to encourage more global participation in ShapeUp's ongoing wellness offerings (see also ShapeUp).

Through the duration of the contract, ShapeUp will partner with HP to promote wellness across HP's global workforce using a combination of engagement methods, including annual global wellness challenges, crowd-sourced content that enables HP employees to provide healthy insights to one another, mobile apps to engage employees on the go, and lifestyle programs.

"The strategic partnership with HP has been successful, not just in the United States, but around the world," said Dr. Rajiv Kumar, founder and chief executive officer of ShapeUp. "We have worked closely over the past four years to tailor ShapeUp's program to the diverse needs of their company, and we look forward to our continued partnership with HP and to engaging their employees across the globe."

ShapeUp is a key partner, helping to support HP's broader culture of health and Winning with Wellness initiative that includes the annual Global Wellness Challenge. Now in its fourth year, the eight-week Global Wellness Challenge promotes team-building and healthy competition to encourage an active lifestyle, effective weight management, and general fitness. ShapeUp translates its online programming for the challenge into 23 languages, helping to engage 55,000 employees across nearly 100 countries.

"We are pleased with the partnership with ShapeUp," said Elaine Beddome, Vice President of Global Benefits at HP. "We were looking for the partner with creative solutions to our wellness programs, innovative technology, and tools to engage our employees around the globe. ShapeUp met all of our criteria and has worked with us to make a real difference. We look forward to continued innovation and new tools and resources that can help expand the engagement and well-being of our workforce around the world." About ShapeUp ShapeUp is the leading global provider of clinically-proven, social networking and incentives-based employee wellness programs that help people exercise more, eat healthier, and improve their overall well-being. Founded in 2006 by two medical doctors, ShapeUp has pioneered an innovative approach to behavior change that leverages the power of social networking, gaming, and financial rewards to improve the health of large populations and reduce healthcare costs. ShapeUp's social wellness platform covers over three million lives across 128 countries and is used by more than 450 employers and health plans. Learn more about ShapeUp at www.shapeup.com. About HP HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. With the broadest technology portfolio spanning printing, personal systems, software, services and IT infrastructure, HP delivers solutions for customers' most complex challenges in every region of the world. More information about HP (NYSE: HPQ) is available at http://www.hp.com.

Keywords for this news article include: ShapeUp, Wellness, Technology.

Our reports deliver fact-based news of research and discoveries from around the world. Copyright 2014, NewsRx LLC


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Source: Obesity, Fitness & Wellness Week


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