News Column

Mashreq's opens eCube investment Centre in Jumeirah

May 11, 2014



Mashreq opened its latest eCube branch in Jumeirah. The inauguration of the branch was attended by Farhad Irani, Head of Retail Banking Group, Shaker Zainal, Head of Distribution and management of the Bank.

The two storey recently opened branch includes a Trading Pulse Room, which is a new investor room. It allows customers to get up-to-date information on stocks, shares and investment plans through a digital touch experience, and allows them to logon to their eTrade account and buy and sell shares immediately.

Shaker Zainal, Head of Distribution said during the inaugural, "We are very pleased to open yet another state-of-the-art branch. Customer engagement is significant to us and to achieve that, we have created an atmosphere where not only can they carry out their banking transactions but also empower them with technology to experience exceptional banking."

Shaker continued, "The Trading Pulse Room is an added service for our investment customers, who wish to trade in a real time space where trading was never easier and convenient. This is a unique concept that we wanted to provide to our customers."

On the screens, Mashreq's online representative, introduces 15 different lifestyles. Customers can then discover various products and services pertaining to each of these lifestyles, with the option of physically downloading application forms and additional product information onto their smartphones through QR codes. All this is done through touch screen technology. Adding to this interactive experience, each screen will constantly showcase news feeds that will be updated in real time. 


For more stories on investments and markets, please see HispanicBusiness' Finance Channel



Source: CPI Financial


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