Speaking at the Enders Analysis BNP Paribas and Deloitte Media & Telecoms 2014 Conference this week,
"Within this framework, the decline of newspapers, taken literally, can be little more than some people gradually expressing a preference to pay for and read our content in a tablet format.
"That kind of gradual substitution between paid-for formats is not a reason for concern. It's a testimony to the quality of our digital products. All that said, I still want to challenge the view that newspapers, in the literal sense of news brands printed on paper, will soon disappear.
"I certainly don't think that will be true at News
"The diversification of media means the old volume metrics provide an overly simplistic measure of today's performance, for most of us. Notwithstanding lower print volumes, printed news continues to have a value which some seem to underestimate.
"Even with deep penetration of web, smartphone and tablet devices among our readership, and even with great products offered on each of those devices, many still prefer to read the paper edition, and all the evidence is that that will endure for some time."
"The technology that was once viewed as causing the demise of newspapers is now providing the foundation for new growth and greater engagement than ever. So let's hear no more about the death of newspapers, let's celebrate the future of news brands.
"Our industry is a entering a new age, but it's exciting, and not one we should be scared of."
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