News Column

Panasonic UPDATE1

February 24, 2014



TOKYO, Feb. 24 -- (Kyodo) _ (EDS: UPDATING 1ST, 3RD GRAFs)

Panasonic Corp. unveiled for corporate customers Monday a pair of the latest and smaller screen tablet computers that can withstand heat and water as well as dust.

The toughpad FZ-E1 built on Microsoft Corp.'s Windows Embedded 8 Handheld platform will be launched in mid-June in Japan, while the FZ-X1 built on Google Inc.'s Android will hit the market in August, with both expected to sell for around 130,000 yen.

The two tablets have a 5-inch screen, smaller than the existing ones, according to the company.

The company says the toughpad is not affected even if it is dropped from a height of 3 meters and that it can withstand water pressure of 1.5 meters for 30 minutes.

Panasonic is considering launching the products in the United States and Europe later.

Last year, the Japanese electronics maker suspended development and production of smartphones for use in Japan to focus its resources on the corporate customer market in which growth is expected.

Managing Director Yoshiyuki Miyabe said at a press conference in Tokyo that as the market for smartphones has already matured, the company aims to respond to individual needs of customers rather than pursuing numerical sales.

The company set a cumulative sales target for the toughpad series of 1 million units by the end of fiscal 2016.


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Source: Japan Economic Newswire


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