GERMAN sportswear company Puma is banking on high-profile signings to underline its sporting credentials and stop sales falling this year, after revenue tumbled more than expected in the last three months of 2013.
Puma, 84 per cent owned by French luxury group
The group said it expects flat net sales in 2014, with a rise in the second half to compensate for a first-half fall.
New chief executive
Gulden said another deal with a big football club could come although there was nothing imminent.
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