Stars Sizzle And Designers Shine At The Go Red For Women® / The Heart Truth® Red Dress CollectionSM Fashion Show Kicking Off Mercedes-Benz Fashion Week
By a News Reporter-Staff News Editor at Heart Disease Weekly -- The Red Dress Collection kicked off Mercedes-Benz Fashion Week in New York City last night with a star-studded runway backed this year by the first-ever collaboration of the American Heart Association's Go Red For Women movement and the National Heart, Lung and Blood Institute's (NHLBI) awareness campaign, The Heart Truth (see also American Heart Association; Macy's).
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The Red Dress Collection has kicked off Fashion Week since 2003 with celebrities taking to the runway and this year was no different. Lindsey Vonn, AnnaSophia Robb, Colbie Caillat, Giada De Laurentiis, Bella Thorne, Daphne Oz and Jill Martin wowed in red gowns created by top designers including Carolina Herrera, Nicole Miller, Carmen Marc Valvo and Mark Zunino and introducing Lagi Nadeau, Annina King, and Sarah Liller from Fashion Incubator programs housed at Macy's in Chicago, Philadelphia and San Francisco.
"It's an exciting night for the leaders in the fight against heart disease and icons of fashion to come together," said Martine Reardon, chief marketing officer of Macy's. "With the star power of both celebrities and designers, including the young designers of the Fashion Incubators housed at Macy's across the country, this was an evening that gave credence to the true power of red and its ability to unite so many in the movement for women's heart health. Macy's is proud of our 10 years and $46 million in support of Go Red For Women, and we were honored to be a part of tonight's incredible Red Dress Collection 2014 show."
More than 900 fashion-forward, health-minded attendees turned out in red to support the cause. The event kicked off with Martine Reardon and Nancy Brown, chief executive officer of the American Heart Association, welcoming the audience. Star Jones, who is a heart disease survivor and an American Heart Association National Volunteer, shared her passionate heart story and introduced the premier of Go Red For Women's new digital film, The Common Thread. Twenty-two celebrities then walked the runway in their own style--some walking, dancing, and even twirling--to make a statement in red, dressed by both world-renowned designers as well as emerging designers in the fashion incubator programs at Macy's.
The Fashion Incubator program provides six emerging designers each in Chicago, Philadelphia and San Francisco with the resources - including work space, mentoring and workshops/classes to launch their careers in fashion. The Chicago Fashion Incubator at Macy's on State Street, Philadelphia Fashion Incubator at Macy's Center City and the Fashion Incubator San Francisco at Macy's Union Square are each individual 501(C)3 not-for-profits housed at Macy's with strong community and industry support in their respective cities. One designer was chosen from each city to present a red dress at last night's show.
Lagi Nadeau,a designer with theChicago Fashion Incubator at Macy's on State Street had the honor of dressing Martine Reardon. "I'm proud that programs like the fashion incubator are cultivating young talent and that these designers have the opportunity to be displayed on a national stage. Lagi did an amazing job creating this custom red dress that I wore tonight." stated Reardon. Nadeau's label LAGI NADEAU blends high-end sophistication with a dash of edge. The burgundy sequined dress has a plunging v-neckline, long sleeves and an A-line silhouette.
Annina King, a designer with thePhiladelphia Fashion Incubator at Macy's at Center City designed the dress worn by Jill Martin. King's label Granate Pret is an artisanal ready-to-wear collection evoking the detailed process and limitless luxury of custom design. The gown designed for Jill Martin is a fitted midi-length red sheath with ribbons that create illusion details in the bodice.
Sarah Liller, a designer with the Fashion Incubator San Francisco at Macy's Union Square designed Daphne Oz's gown. Liller's label Sarah Liller, San Francisco is a women's wear line that is feminine, yet versatile, inspired by the city's culture. The gown she designed for Daphne Oz is patch-worked chiffon and lace, which is then pleated to add texture and movement to the silhouette.
The Red Dress symbol made its debut as the national icon for women and heart disease awareness during Fashion Week in 2003 in partnership with America's top fashion designers, helping to bring the important issue of heart disease in women into the national spotlight. A year later, the AHA's Go Red For Women was officially launched with Macy's as its founding national sponsor. Over the past decade, Macy's has brought awareness of the issue to consumers across America raising $46 million for the cause through efforts like the Red Dress pin sale and three exclusive red dresses that give 10 percent of the purchase price back to Go Red. The American Heart Association's Go Red For Women movement is nationally sponsored by Macy's and the Red Dress Collection Fashion Show is sponsored by both Macy's and SUBWAY(®) restaurants.
Keywords for this news article include: Macy's, Heart Disease, Banking and Finance, Cardiovascular Diseases, American Heart Association.
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