Over $3.8 Million Raised since 2005
MONTREAL, Feb. 12, 2014 /CNW Telbec/ - National Bank and the Breakfast
Club of Canada recently treated the children of Harfang-des-Neiges
school in Pierrefonds to a wholesome breakfast accompanied by music
performed by the musicians of the Orchestre symphonique de MontrÉal. The Bank also took this opportunity to reveal the results of its 9th
fundraising campaign for the Breakfast Club of Canada. In 2013, sales
of the exclusive set of 4 colourful magnets in Bank branches across
Canada helped raise $405,000. Since it first became involved in this
cause in 2005, National Bank has raised nearly $3.8 million for the
Breakfast Club of Canada.
In attendance for the National BankdÉjeuners symphoniques at Harfang-des-Neiges school, Lise-Anne Amyot, Vice-President - Brand
and Client Experience, stated: "Through the National Bank One for Youth
program, we are focusing our support on initiatives that benefit young
people through various partnerships and commitments. The fundraising
campaign for the Breakfast Club of Canada is a perfect example of this,
because it combines the strengths of several organizations that work to
foster the wellbeing of young people."
In addition to giving each student a set of 4 magnets, Ms. Amyot
presented a cheque for $5,000to Harfang-des-Neiges school. This amount will be used to improve the
school's portable stage. Adding a set of lights and curtains will help
transform the gym into an auditorium, thereby enabling students to
discover the world of music and its many benefits.
The involvement of National Bank and the contribution of the thousands
of donors who purchased the exclusive set of 4 magnets help the
Breakfast Club of Canada maintain its services in existing clubs, and
extend the scope of its mandate to as many children as possible. This
organization serves 18,000 children across Quebec on a daily basis.
Last year, 2.5 million breakfasts were provided by 3,500 volunteers in
Each year, National Bank supports hundreds of Canadian organizations
through donations and sponsorships. It is particularly committed to
young people through its One for Youth program, ensuring they are healthy and have the tools they need to
become engaged citizens who are committed to building a better world.
To learn more about the initiatives supported by the Bank and its
employees, visit youth.nationalbank.ca.
About National Bank of Canada
With $188 billion in assets as at October 31, 2013, National Bank of
Canada (www.nbc.ca) together with its subsidiaries, forms one of Canada's leading
integrated financial groups, and has been named among the 20 strongest
banks in the world by Bloomberg Markets magazine. The Bank has close to
20,000 employees and is widely recognized as a top employer. Its
securities are listed on the Toronto Stock Exchange (TSX: NA). Follow
the Bank's activities via social media and learn more about its
extensive community involvement at clearfacts.ca and commitment.nationalbank.ca.
SOURCE National Bank of Canada
Image with caption: "From left to right: Jocelyne Lalonde-Gingras, Director, École Harfang-des-Neiges, Daniel Germain, founder and president, Breakfast Clubs of Canada, and Lise-Anne Amyot, Vice-President, Brand and Client Experience at National Bank. (CNW Group/National Bank of Canada)". Image available at: http://photos.newswire.ca/images/download/20140212_C9718_PHOTO_EN_36643.jpg