JumpDrive USB 3.0 Flash Drives Offer Increased Capacities to Enhance Digital Lifestyle Key Messages: -- Lexar® JumpDrive® P10, JumpDrive S33, and JumpDrive S23 now available in 128GB capacities -- JumpDrive S73 now available in 256GB capacity -- High-capacity drives truly enhance the digital lifestyle, providing users the flexibility to take photos, videos, movies, music, and any important information on the go Multimedia Elements: --
Lexar Image Gallery-- Supporting Product Information Fremont, CA, January 7, 2014– Lexar, a leading global brand of flash memory products, today announced increased capacities to its line of JumpDrive USB 3.0 flash drives, adding a 128GB option to the Lexar® JumpDrive® P10, JumpDrive S33, and JumpDrive S23, along with a 256GB option to the JumpDrive S73 USB 3.0 flash drive. The increased capacities paired with the performance of USB 3.0 technology make these drives a convenient solution for transporting or archiving of all types of files. “We live in a time where people are on the move more than ever, and are embracing the benefits of living their lives in the digital realm. With more televisions and set-up-boxes allowing USB recording, higher capacity flash drives are essential for download and replay of favourite television shows,” said Aaron Lee, director of product marketing, Lexar. “In adding the 128GB and 256GB capacities to our USB 3.0 line of JumpDrives, Lexar is offering personal storage solutions that will provide users the ability to quickly and conveniently take their photos, videos, music, movies, and other important information with them, wherever they go.” Lexar JumpDrive P10 USB 3.0 Flash Drive Up to 24 times faster than a USB 2.0 drive,* the JumpDrive P10 is one of the fastest USB flash drives available. The new 128GB capacity boasts read speeds up to 265MB/s and write speeds up to 245MB/s** for quick transfer of massive presentations and multimedia files. The JumpDrive P10 features a sleek metal alloy base and high-gloss mirror finish, as well as a retractable connector with convenient thumb slide. Available in capacities of 16GB, 32GB, 64GB, and now 128GB, the JumpDrive P10 is a combination of durability, design, and speed. Lexar JumpDrive S33 USB 3.0 Flash Drive Up to four times faster than a USB 2.0 drive,* the new 128GB JumpDrive S33 offers read speeds up to 100MB/s and write speeds up to 55MB/s**. One of the smallest USB 3.0 drives available, the JumpDrive S33 offers a slim, swivel design, a retractable connector, and is available in a range of colours and capacities, including orange (8GB), teal (16GB), green (32GB), purple (64GB), and now black (128GB). Lexar JumpDrive S23 USB 3.0 Flash Drive Able to transfer a 3GB HD movie in less than 90 seconds,*** the new 128GB JumpDrive S23 offers read speeds up to 100MB/s and write speeds up to 55MB/s**. The JumpDrive S23 features a slim, retractable design, includes a key ring, and is available in a range of capacity colours and capacities, including orange (8GB), teal (16GB), green (32GB), purple (64GB), and now black (128GB). Lexar JumpDrive S73 USB 3.0 Flash Drive The new 256GB JumpDrive S73 offers read speeds up to 90MB/s and write speeds up to 55MB/s**. The JumpDrive S73 features a retractable design and comes in a range of colours and capacities; including blue (8GB), purple (16GB), orange (32GB), green (64GB), black (128GB), and now white (256GB). Each JumpDrive model is compatible with Mac® and PC systems and undergoes extensive testing in the Lexar Quality Labsfacilities with more than 1,100 digital devices, to ensure performance, quality, compatibility, and reliability. The new JumpDrive USB 3.0 flash drives will be available at the end of the first quarter of 2014. For more information, visit www.lexar.com. Follow us online! Twitter: www.twitter.com/lexarmemory YouTube™: www.youtube.com/lexarmediainc Facebook: www.facebook.com/LexarMedia About Lexar Lexar is a global brand of Micron Consumer Products Group, Inc., a subsidiary of Micron Technology, Inc., one of the largest memory manufacturers in the world. Lexar products include industry-leading memory cards for photography and video, card readers, high-performance USB flash drives, and memory cards for mobile devices. Lexar products are available worldwide at major retail and e-tail stores, and at www.lexar.com. For more information or support, visit www.lexar.com. About Micron Micron Technology, Inc. is one of the world's leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets a full range of DRAM, NAND and NOR flash memory, as well as other innovative memory technologies, packaging solutions and semiconductor systems for use in leading-edge computing, consumer, networking, embedded and mobile products. Micron's common stock is traded on the NASDAQ under the MU symbol. To learn more about Micron Technology, Inc., visit www.micron.com. * When using a USB 3.0 port, P10 USB 3.0 Flash Drive has up to 24x faster write, 13x faster read speeds when compared to speed-rated USB 2.0 drives (10MB/s write, 20MB/s read), and S33 USB 3.0 Flash Drive has up to 4x faster write and read speeds when compared to a standard JumpDrive USB 2.0 drive. Based on internal testing. Actual performance may vary. ** Speeds based on internal testing. Actual performance may vary. ***Based on 32GB and 64GB capacities. 3.3GB video, HD 1080p@30fps (46Mbps) video. ©2014 Micron Consumers Products Group, Inc.All rights reserved. Information is subject to change without notice. Lexar, the Lexar logo, and JumpDrive are trademarks or registered trademarks of Micron Consumer Products Group, Inc.The Micron logo is a registered trademark of Micron Technology, Inc. All other brand or product names are trademarks or registered trademarks of their respective holders. Media Contact: Tom Reynolds Firefly Communications+44 (0)203 170 8012 firstname.lastname@example.org Copyright © 2014 OMX AB (publ).