New Platform Represents Completely New Paradigm in Smart TVs Now and in
TORONTO, Jan. 6, 2014 /CNW/ - LG Electronics (LG) today unveiled its
newest Smart TV platform at the International Consumer Electronics Show
(CES) in Las Vegas. webOS, which was purchased from Hewlett-Packard in
March last year, has been reinvented and reintroduced as LG's new Smart
TV platform. The new operating system offers an intuitive user
interface for an experience that is both seamless and refreshingly
uncomplicated, based on years of experience collected by the webOS
team. Furthermore, the new platform makes it extremely easy for
developers to create applications and enhances the compatibility of
LG's Smart TVs with other devices.
"We are extremely excited to be able to introduce webOS optimized for LG
Smart TV here at CES 2014" said In-kyu Lee, Senior Vice President and
head of the TV division at the LG Electronics Home Entertainment
Company. "The beauty of webOS is that it provides so much freedom, and
is so simple to use. We feel confident that consumers will find
navigating, exploring and switching between different forms of content
on webOS a truly enjoyable, not frustrating, experience."
Simple to Connect, Easy to Use
The webOS platform, which will be implemented in more than 70 per cent
of LG's Smart TVs in 2014, greatly simplifies the smart TV experience.
Its ease-of-use makes content searching and viewing, connecting with
other devices, and even the initial setup process incredibly smooth.
The first time the user turns on the webOS-enabled LG Smart TV, an
animated character named BeanBird appears onscreen to help get
connected and walk the user through the setup process. All the viewer
has to do is shake the Magic Remote or press the OK button to receive
further advice from the winged virtual facilitator. webOS can instantly
recognize when and what kind of external device has been plugged into
the TV and brings up a pop-up menu listing all relevant options for the
user to choose from.
Instant Access and Easy Content Switching
The new Launcher, a left-to-right scrollable menu that runs along the
lower portion of the screen is one of the most distinctive features of
webOS. The Launcher makes it possible to switch between broadcast TV,
smart TV content and media stored on external devices without having to
return to the Home screen. It allows the viewer to simultaneously watch
a show, play a game or browse the internet while searching or
downloading other content. What's more, Live Menu, which can be opened
while viewing the TV, keeps the search, recommendation and channel
options within easy reach.
Content Discovery Made Simple
The webOS development team in LG's Silicon Valley Lab created the unique
Today menu as a one-stop content recommendation service, suggesting
popular TV shows, programs that have been missed as well as
full-feature movies. Running horizontally along the center of the
screen, the Today bar can also be scrolled up or down via the Magic
Remote wheel to reveal more exciting viewing options.
LG's webOS also offers access to the LG Store's comprehensive collection
of apps. The LG Store lets users browse the most-viewed and
most-downloaded items available from across the Smart TV platform,
including broadcast TV programs and the latest games. The logically
organized categories, which include 3D content, games and movies,
employ thumbnail images for fast and convenient selection of content.
Visitors to LG's CES booth 2014 (Las Vegas Convention Center, Central
Hall #8204) from January 7 to January 10 can experience webOS on LG's
latest OLED TVs, 4K ULTRA HD TVs and on other models from the company's
new year Home Entertainment lineup.
Connect with LG Canada on Twitter, Facebook and YouTube.
About LG Electronics Canada
The LG brand was established in 1995. The company is a global leader in
electronics, information and communications products, with more than
117 operations around the world, and annual worldwide revenues of more
than US $49 billion. LG Canada is comprised of five business units -
Mobile Communications, Home Appliance, Home Entertainment, Business
Solutions and Commercial Air Conditioning. The company has offices in
Toronto and Vancouver. LG Canada is focused on delivering award-winning
products known for blending style and technology. These innovative
products include cell phones, flat screen TVs and home appliances. For
more information please visit www.LG.com.
About LG Electronics Home Entertainment Company
The LG Electronics Home Entertainment Company is a global top player in
televisions, monitors, commercial displays, audio video systems,
personal computers and security systems. The company constantly pushes
technological boundaries to create feature-rich devices with stylish
designs that meet global consumer needs. LG's consumer products include
CINEMA 3D Smart TVs, OLED TVs, IPS monitors, home theater systems,
Blu-ray Disc™ players, car audio/video systems, mouse scanners and
external storage devices. LG's commercial products include digital
signage, video conferencing systems and IP security cameras. For more
information, please visit www.LG.com.
SOURCE LG Electronics Canada
Image with caption: "LG Electronics (LG) today unveiled its newest Smart TV platform at the International Consumer Electronics Show (CES) in Las Vegas. webOS, which was purchased from Hewlett-Packard in March last year, has been reinvented and reintroduced as LG's new Smart TV platform. (CNW Group/LG Electronics Canada)". Image available at: http://photos.newswire.ca/images/download/20140106_C7206_PHOTO_EN_35358.jpg