UK borrowers waste thousands by choosing inflexible loan providers who force them in to lengthy terms and higher rates. Lenders may also miss a trick if they don't have the flexibility to set and secure their own acceptable rates for loans they participate in. With traditional bank lending now in its fifth year of decline, Madiston LendLoanInvest is launching a new P2P (peer to peer) Lending site that will offer investors and borrowers an unprecedented level of flexibility and control, allowing them to customise loans to suit their personal needs. As a P2P lender, the Madiston LendLoanInvest site offers a fair alternative to traditional funding methods by matching responsible lenders with stable, credit worthy borrowers. It operates on Madiston P2P Lending Software , a highly sophisticated automated platform that provides considerable flexibility and convenience to the user. It means that Madiston LendLoanInvest can offer a true alternative to existing P2P providers offering fixed terms and values. Madiston lenders can set their own parameters and spread their risk across different borrowers, either through a self-selected bidding approach or an automated lender-borrower matching process. Borrowers can choose a specific loan amount in 10 increments and select their loan period to the nearest quarter, meaning they won't be restricted to 3 or 5 year loans. Investors can control and monitor their loans through an individual lending dashboard displaying active loans and returns, with drill-down detail. Borrowers can market their loan requests, explaining why they need the finances and submit photos or videos to support their case. Participants can remain anonymous and everyone benefits from a transparent charging model, with no hidden costs. Each borrower's ID is verified using information from credit reference agencies, address/residency and bank account checks. Loans will only be approved for people who have sound financial credit ratings and pass affordability tests. Tim Simon , CEO at Madiston LendLoanInvest, comments: "It would be an ideal world if we never needed a loan, but modern society functions on a system of borrowing and lending that is now inextricably tied in to our economic wellbeing. Our goal is to provide our members with the opportunity to control their money, their way. We offer a safe and secure site where borrowers can arrange a loan that they're comfortable with and investors can grow their money with a fair balance of risk and reward." "We aim to improve the lending experience by offering the greatest amount of choice to lenders and borrowers, and ultimately keep our users informed at every step of the lending process as they look to grow their finances," concludes Simon. Christine Farnish , chair of the Peer to Peer Finance Association says, "2014 is a significant year for the industry as we look ahead to regulation by the Financial Conduct Authority in April and hope to surpass the 1 billion lending mark. Today's launch of Madiston LendLoanInvest demonstrates the forward momentum we are taking as an industry as UK consumers see the innovation and reward that peer to peer lending provides. I wish them well in the years to come." With market forces determining interest rates as lenders compete to participate in loans, Madiston LendLoanInvest aims to provide people with fair loan options, which will be regulated by the FCA ( Financial Conduct Authority ) from 1 April 2014 . Madiston LendLoanInvest welcomes this regulation and, with five other leading P2P Lenders, is a member of the Peer-To-Peer Finance Association which is helping to shape the regulation and uphold high standards for this nascent industry.  Reference from article in Financial Times, October 21, 2013 , entitled Non-bank lending to small businesses at highest level since 2008.  Risks associated with lending or borrowing on a P2P platform are outlined fully on the Madiston LendLoanInvest site to ensure compliance with regulation and to provide a balanced view for its members. About Madiston LendLoanInvest The team at Madiston LendLoanInvest uses a broad range of experience in the business and financial world to create a peer to peer lending service that helps people make the most out of their finances. Its service is based on a comprehensive technology platform, Madiston P2P Lending Software , a highly sophisticated automated system providing a high level of flexibility and convenience to the user. Madiston LendLoanInvest is a fair loan option which will be regulated by the FCA from 1 April 2014 . It is a member of the Peer-To-Peer Finance Association which is helping to shape the regulation and uphold high standards for the nascent peer-to-peer lending industry. For further information visit: www.LendLoanInvest.co.uk For further information contact: Emma Theron / Chlo Tonkin Berkeley PR T: 0118 909 0909 E: LLI@berkeleypr.co.uk .
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