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Aerohive Reveals Plans for Cloud Networking and Integrated Analytics Solutions

January 24, 2014

Aerohive Networks, a company focused on controller-less Wi-Fi and cloud-enabled enterprise networking, announced its commitment to empowering retail organizations with next generation Wi-Fi solutions.

According to a release, in 2013, Aerohive developed ongoing retail technology partnerships with Euclid and AirWatch, geared toward enabling retailers to succeed in today's evolving retail landscape.

Highlights as listed by Aerohive:

-The retail industry is undergoing a major transformation today as technologies, ranging from mobile point of sales (POS) solutions, interactive digital signage and Omni-channel integration, are increasingly leveraged by brick-and-mortar retailers, who must compete with the growing e-commerce space.

-Helping retailers to keep up with the pace of technology innovation, Aerohive has developed ongoing partnerships with leading retail analytics provider Euclid and mobile device management provider AirWatch. The seamless combination of Aerohive's cloud- enabled networking solutions with these retail-tailored technologies helps physical retailers optimize business operations, increase efficiency and better engage shoppers.

-Aerohive's partnership with Euclid arms physical retailers with the ability to measure in-store behavior to improve the shopper experience and better compete with online retailers. This joint solution allows retailers to measure the activity of all shoppers carrying a Wi-Fi-enabled smartphone. All Aerohive Access Point (AP) series are enabled with Euclid sensors, allowing retailers to use HiveManager Online integrated with the Euclid analytics dashboard to better understand consumer behavior through shopper traffic and engagement reports. As of December 2013, the Aerohive and Euclid joint solution is now deployed in over 400 customer sites worldwide.

-Aerohive provides integration with AirWatch, an enterprise mobility management company, providing retailers with solutions for mobile security, workspace, BYOD, application and content management. This integration provides retailers with control and visibility over mobile devices within their businesses - including point-of-sale (POS) hardware, tablets and smartphones.

-Aerohive's proprietary cloud-managed Wi-Fi technology provides in-depth application visibility and control, key for retailers with geographically distributed locations to manage the influx of mobile devices in their networks. This context-based visibility provides IT administrators with reports on exactly what is happening on their network, and allows them to granularly control exactly which applications are permitted, prioritized, or de-prioritized for access by specific users based on user identity, device type, location and time.

-Aerohive's enterprise-class network management system HiveManager Online also provides client management functionality, auto-provisioning clients with unique identification. This allows IT administrators to solve the challenge of distinguishing corporate- issued consumer devices from employee-owned BYOD ones, while also enabling them to enforce device security controls such as passcode restrictions and email/contact configuration.

-Aerohive's integrated security, monitoring and reporting capabilities facilitate the implementation of Payment Card Industry (PCI) compliant solutions. With integrated Wireless Intrusion Protection system (WIPs) functionality, all Aerohive Access Points can perform off-channel scanning to identify, locate and report unauthorized rogue access points and clients to Aerohive's HiveManager Online cloud platform. By leveraging these functionalities, Aerohive enables retail IT organizations to produce a detailed PCI compliance report and reduce their transaction risk.

-Aerohive will be at the National Retail Federation (NRF) 2014 tradeshow from January 13-14 in New York City, NY. Meet our team at booth #4062 located on the "Voice & Communications" floor.

"The mobile device explosion has impacted every industry, and the retail market is no exception," said David Greene, Chief Marketing Officer at Aerohive. "Today's retailers are facing a number of complex challenges - our retail-focused partnerships and Wi-Fi solutions demonstrate our commitment to helping the retail industry innovate and stay ahead of the curve by using advanced cloud technologies."

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