Not long ago, companies widely viewed recruiting as inseparable from the complete human resources menu.
Not so anymore.
"There's a big difference between the wild, wild west of hiring and recruiting versus the more buttoned-down human resources responsibilities of how to manage an organization," CEO
iCIMS' growth backs up the claim. The company, which sells Web-based talent management software, posted
Day said much of the growth reflects migrations from companies that previously purchased software as part of a complete package of human resource services, ranging from payroll to performance reviews to succession planning and training programs. Companies such as ADP,
Day said the explosion of applicants using social media and mobile devices to navigate job hunts is fueling a shift toward recruiting as a standalone function. Web sites such as Linkedln can be a great resource for both recruiters and job searchers, though it might be unwieldy for a single company's human resources staff to track without automating software.
"At the end of the day, all of the data has to come into a system of record," Day said. "We are that system of record."
That system goes beyond social media. Linkedln's estimated 259 million accounts, whose users vary in terms of activity, represent a fraction of the global work force.
About one third of jobs are landed through employer referrals, Day said. Plus he said many blue-collar manufacturing workers and retail and health care employees don't participate on Linkedln.
"It's a common misconception that the entire world is on Linkedln," Day said. "Where do we come in? We cast a wider net."
iCIMS services span the gamut from: helping passive companies stay atop labor market trends before they advertise, to assisting actively hiring companies conducting interviews and screening, and posthiring "onboarding."
Day said iCIMS services also analyze data so clients can identify what sources are most successful in locating good hires, be it
"It really is trying to bring one-stop shopping so you can get everything in the world of talent acquisition," Day said.
Clients cite the quick accessibility of iCIMS systems.
Jordan, who handles hiring with one colleague, said iCIMS' Web-based software enables the two-person staff to share information without requiring the other's login information, making it easier to resume work on an applicant when the other recruiter is absent. iCIMS is also efficient at tracking background checks, she said.
"iCIMS has allowed us to keep all information in one spot that's easy to find and you can drop on the dime," said Jordan, whose company distributes beer in
iCIMS is hiring to support its client growth. The company expects to add about 120 positions in 2014 atop its 300 or so employees now, who are mostly software developers.
Plus, Day believes uncharted waters remain, estimating a
"We truly believe we have an opportunity to own this market," Day said. "There really aren't other companies like us on the
The biz in brief
BUSINESS: A talent acquisition firm that uses software to help companies track recruitment and hiring.
EMPLOYMENT: About 300
ONE MORE THING: Noteable clients include Amazon,
We are placing people based on their skill set and experience, how they sound on the phone and Who they've Worked for." -
Once a tortoise, now a hare
iCIMS began slow out of the gate. Things were so tough in 2001 that CEO
The company had spun off from
Day said the initial investment was pivotal, allowing the company to methodically persevere without relying on venture capital from investors likely to demand immediate results.
"We built the company right way, we built it on fundamentals," Day said.
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On Twitter: @biztzanki
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