News Column

Sepulveda Named SVP at PBS

January 15, 2014

Staff Reports --

Juan Sepúlveda was appointed senior vice president for station services at PBS last week following a national search. He has more than 25 years of experience working with philanthropic organizations, nonprofits, businesses, governments and communities, according to a news release.

Mr. Sepúlveda will report to Michael Jones, PBS chief operating officer, and become a member of PBS' senior management team. His chief responsibility will be to represent the perspective of PBS' independent member stations to ensure that PBS programs and services support each station's connection to its community and audience. He will also focus on issues of sustainability.

"I am delighted to have someone of Mr. Sepúlveda's outstanding experience, commitment and skills take on this key role," Paula Kerger, president and CEO of PBS, said in the release. "His years of guiding successful partnerships between local and national organizations ... will greatly benefit PBS, individual stations and our system overall."

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Mr. Sepúlveda joins PBS from the Democratic National Committee, where he was senior advisor for Hispanic affairs. Prior to that, he served as executive director of the White House Initiative on Educational Excellence for Hispanics, where he designed and led the first-ever Hispanic Policy Conference and a series of Hispanic Community Action Summits.

"I have been an enormous fan of PBS all my life – the educational, inspiring and informative content is unlike anything else you can find in today's media landscape," said Mr. Sepúlveda. "I look forward to working with my colleagues at PBS and member stations across the nation to find even more ways to meet our essential public service mission."

From 2004-2009, Mr. Sepúlveda was the host of "Conversations" on PBS member station KLRN, where he also designed and led KLRN's community advisory board.

A graduate of Harvard College with a B.A. in government, Mr. Sepúlveda also holds a B.A. in politics, philosophy and economics from Oxford University and a J.D. from Stanford Law School. He was just the third Hispanic to win a Rhodes Scholarship.

Source: (c) 2014. All rights reserved.

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