Celltick, a global leader in mobile initiated commerce, today announced its partnership with MyPhone, a leading mobile phone company in
A custom version of Active is embedded on MyPhone’s newest phablet, the ICEBERG, to enable users the ability to personalize their devices easier and faster. By providing consumers with access to local and global content, as well as their favorite social media and messaging applications, Celltick and MyPhone’s partnership delivers an evolving, cutting-edge and user-friendly experience.
MyPhone ICEBERG was recently launched in
“We chose to partner with Celltick because we wanted to bring the best possible enhanced user experience to our customers in the Philippines,” said
“As handset manufacturers play an increasingly influential role in the expansion of Android, it will be necessary for them to create unique value propositions that align with their brand strategy and product positioning, while creating a long-term relationship with their consumers,” said
With this partnership, Celltick continues to expand its reach beyond the core market and operator community to close the loop between mobile marketing and the final transaction resulting from marketing promotions. In 2012, Celltick powered billions of mobile-initiated commerce transactions for virtual and physical goods serving more than 150 million active consumers across 25 countries.
MyPhone was built out of a goal to be a proudly Pinoy brand that is in the service of providing Filipinos with excellent quality phones at prices within their reach. Over the years, the MyPhone brand has never once strayed away from its vision. From being the first Filipino mobile phone brand, to being the first to offer dual-SIM mobility in the country, MyPhone has always been a pioneer in bringing various developments that are heavy on nationalistic themes and pro-Filipino features. The company considers its products’ customized “Pinoy Content” as its key differentiator. It prides itself to be the only company to offer software exclusively created for MyPhone with a gamut of data such as recipes, jokes, and even prayers.
Celltick is a global leader in mobile initiated commerce. Celltick is unique in creating and managing mass market solutions for mobile operators that closes the loop between mobile marketing and mobile commerce with patented technology and local knowledge. Celltick’s managed solutions intelligently target hard to reach consumers in high growth markets on the home screen of their mobile devices. The company helps mobile operators to provide consumers with services that enable discovery and connectivity to valuable savings and offers, information, services and products. The company drives billions of transactions annually across more than 150 million active consumers in more than 25 countries. A rapidly growing company, Celltick has offices in
Read the full story at http://www.prweb.com/releases/2013/8/prweb11063901.htm
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