French eyewear house to centralize category management, merchandising
and supply chain services for all partners worldwide
Solaris is a French eyewear house that distributes and sells designer and private label brands of sunglasses from its more than 350 stores in 20 countries, including
Challenged with spreading and implementing its marketing concept and merchandising expertise to its many stores and corners around the world, while also allowing regional partners to include “freedom brands” they select themselves to complete their local assortment, Solaris turned to JDA’s comprehensive space and category management solutions to help solve its business needs. Solaris expects the JDA solutions to help:
The JDA space and category management solutions will help Solaris support its local and international growth by addressing local demands, while sharply defining and deploying its brand marketing and merchandising concept with a consistent, centralized and efficient global approach.