Latina actress Zoe Saldana has signed a deal with Lionsgate Studios to develop and produce media projects targeting Hispanic audiences.
The Lionsgate deal will allow Saldana's production company to have a first look to develop TV and movie projects aimed at Hispanic audiences, reports The Hollywood Reporter. Saldana's sister, Cisely, will develop content for Latino audiences, and Lionsgate will hire an executive to oversee the company.
It's yet another move in which a large company is moving to attract the Latino population. Saldana is of Dominican and Puerto Rican. Lionsgate's Pantelion Films division has released multicultural movies like "Hecho en Mexico" and "Casa de mi Padre," starring Will Ferrell.
"We look forward to a fruitful and productive relationship with Pantelion," Saldana said in a statement.
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