Pedro joins a company operating in one of the fastest growing areas of the enterprise software space, experiencing rapid growth in every major region.
A business strategist with over 20 years of experience with a deep understanding of digital marketing, social media and data analytics, Pedro's ability to identify and understand both short and long term market trends brings tremendous value to tracx.
"I'm very excited to have Pedro on board in this highly strategic role," said
Before joining tracx, Pedro was President at Attention, one of the worlds top social media agencies. Prior to Attention, he was founder and chief strategist at Brand Nexus, a social business consultancy. Over his 20-year career he has held similar positions at companies such as
Pedro has published articles and is a frequent speaker at major conferences on the topics of social media, digital technologies, and marketing analytics. He earned an MA in international economics from
Keywords for this news article include: tracx, Software, Marketing, Advertising.
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