News Column

Piolin Moves to SiriusXM

August 14, 2013

Staff Reports -- HispanicBusiness.com

Piolin is returning to the air on a new morning-drive program, "El Show de Piolin" on SiriusXM, featuring his trademark pranks along with celebrity guests and listener call-ins. He's also getting his own entertainment channel on the radio broadcasting network.

Eddie "Piolin" Sotelo, whose nickname means "Tweety Bird" in Spanish, is a top-rated Spanish-language radio host.

"I am honored SiriusXM believes in me," Mr. Sotelo said in a statement. "I can't wait to fly free and for the first time be truly available coast-to-coast." He added that he looks forward to reconnecting with his fans.

Mr. Sotelo's previous program, "Piolín por la Mañana," was the top-rated morning show in Los Angeles when Univision yanked it without explanation in July.

The radio host later issued a statement denying allegations of sexual harassment, Billboard and the Los Angeles Times reported.

"Piolin's fans nationwide are loyal and supportive, and we are thrilled to welcome Piolin back to radio," said Scott Greenstein, president and chief content officer, SiriusXM. "Piolin will draw subscribers and advertisers alike, and represents our commitment to bring the best and most comprehensive lineup of Spanish-language radio programming to a nation of listeners."

The live, four-hour call-in show will expand on the format that made Piolin one of the most popular Hispanic radio hosts in the U.S., according to a news release. "El Show de Piolin" will feature Hollywood stars, musicians, athletes, comedians and politicians.

The host's previous guests included President Obama, Mexican President Enrique Pena Nieto, comedian George Lopez, and entertainers Jennifer Lopez, Pitbull and Vicente Fernandez.

The show will also tackle weightier subjects such as immigration reform and voter registration.

The launch date of the channel and the daily show haven't been announced.


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