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Andy Batkin Joins IZEA Strategic Advisory Board

Jul 9 2013 12:00AM

Marketwire

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ORLANDO, FL -- (Marketwired) -- 07/09/13 -- IZEA, Inc. (OTCQB: IZEA), the pioneer of Sponsored Influence, announced the addition of Andy Batkin to the company's Strategic Advisory Board. Mr. Batkin has over 30 years of experience creating innovative integrated marketing, digital media, social TV and promotional campaigns for numerous Fortune 500, entertainment and Internet media companies.

Since 2002, Batkin has led Innovative Media Solutions, creating dynamic events that effectively blend TV, print, online, database development, event marketing and hospitality benefits. His most recent venture, Social TV Summit, focuses on the use of technologies that allow viewers to socialize, search, share and purchase content they watch on TV or online.

Previously, Batkin was Vice Chairman/Chief Revenue Officer of Spot411, an interactive and social TV company, and CEO of Prolink Media, a leader in digital out-of-home marketing solutions.

A prolific entrepreneur, Batkin launched his career by founding Interactive Marketing, Inc. (IMI), the first internet media "rep firm," in 1992. After selling $50,000,000 of media in the businesses' first year and servicing clients such as the NFL, Playboy, and Yahoo, IMI was sold to Softbank Corporation of Japan in 1996.

"IZEA understands the value in creating mutually beneficial platforms for agencies, brands and Influencers," said Batkin. "I look forward to lending my expertise to help the company grow revenue and take IZEA's client experience to the next level."

"Andy has played a key role in shaping the interactive industry into what it is today," said Ted Murphy, Founder/CEO of IZEA. "IZEA will greatly benefit from his keen insight, interactive media experience and long-term relationships. We are thrilled to welcome him to the IZEA family at such a pivotal time in the company's life, as we prepare to roll out new innovations to our brands and influencers."

Batkin is a graduate of Boston University and was the 1999 recipient of the Albert Einstein Technology Medal, which recognizes individuals who have made significant creative contributions in the technology industry. Previous honorees include Margaret Thatcher, Steven Spielberg and Dr. Henry Kissinger.

About IZEA
IZEA, Inc. is the pioneer of sponsored influence, operating key influencer marketing platforms Staree, Sponsored Tweets and SocialSpark. IZEA connects brands with social media influencers, helping them monetize their online and offline presence. The company has completed more than three million social media sponsorships for customers ranging from small local businesses to Fortune 50 organizations. For more information about IZEA, visit http://www.izea.com

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934. Statements in this press release that are forward-looking include the company's estimated levels of revenues, gross profit margin and net operating loss for the 2012 fiscal year. These forward-looking statements are based largely on IZEA's expectations and are subject to a number of risks and uncertainties, certain of which are beyond IZEA's control. Actual results could differ materially from these forward-looking statements as a result of, among other factors, competitive conditions in the social media sponsorship segment in which IZEA operates, failure to popularize one or more of the marketplace platforms of IZEA, inability to obtain additional capital, and changing economic conditions that are less favorable than expected. In light of these risks and uncertainties, there can be no assurance that the forward-looking information contained in this respect will in fact occur. Please read the full statement and disclosures here: http://izea.com/safe-harbor-statement



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Source: Marketwire


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