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UK International Callers Could Save GBP 203 Million on International Calls by Switching to giffgaff

Jul 3 2013 12:00AM



LONDON, UNITED KINGDOM -- (Marketwired) -- 07/03/13 --, the UK's only community-driven SIM-only mobile network, has today revealed their brand new and extremely competitive international calling rates. giffgaff are hoping that their reduced international calling rates will make their SIM-only deals even more attractive, especially since 2011 Census results show that 7.5 million non-British people are living in the UK.

2.48 billion International mobile minutes were used in Britain in 2012, costing consumers an estimated GBP 352 million. However, with international minutes costing on average 6p per minute with giffgaff, the same number of minutes would have totalled just GBP 148 million - a saving of GBP 203 million per year.

In addition, as communication technologies have continued to improve, the volume of international traffic has doubled since 2006. With this in mind, giffgaff will be looking to service this need by offering excellent value calling to at least the top 50 international destinations from the UK. These significantly reduced tariffs will be rolled out on all of their SIM- cards and will be available to all members.

giffgaff's new rates will even compete with specialist low-cost international call networks. Here is a sample taken for the 15 most popular calling destinations:

----------------------------------------------------------------------------Country giffgaff Lyca(i) Lebara(i) Vectone(i)----------------------------------------------------------------------------India Mobile 2p 1p 1p 1p --------------------------------------------------------------- Landline 2p 1p 1p 1p----------------------------------------------------------------------------Poland Mobile 4p 1p 10p 10p --------------------------------------------------------------- Landline 2p 1p 1p 1p----------------------------------------------------------------------------Ireland Mobile 5p 1p 19p 19p --------------------------------------------------------------- Landline 2p 1p 7p 1p----------------------------------------------------------------------------Pakistan Mobile 8p 8p 8p 8p --------------------------------------------------------------- Landline 8p 8p 8p 8p----------------------------------------------------------------------------Germany Mobile 5p 9p 19p 19p --------------------------------------------------------------- Landline 5p 5p 7p 2p----------------------------------------------------------------------------USA Mobile 3p 6p 6p 5p --------------------------------------------------------------- Landline 3p 6p 6p 5p----------------------------------------------------------------------------France Mobile 5p 9p 19p 19p --------------------------------------------------------------- Landline 5p 5p 7p 2p----------------------------------------------------------------------------China Mobile 2p 3p 3p 1p --------------------------------------------------------------- Landline 2p 1p 1p 1p----------------------------------------------------------------------------Italy Mobile 7p 9p 19p 19p --------------------------------------------------------------- Landline 3p 6p 7p 2p----------------------------------------------------------------------------Australia Mobile 10p 9p 16p 19p --------------------------------------------------------------- Landline 2p 1p 2p 3p----------------------------------------------------------------------------Lithuania Mobile 5p 10p 10p 10p --------------------------------------------------------------- Landline 3p 2p 2p 1p----------------------------------------------------------------------------Romania Mobile 5p 10p 10p 9p --------------------------------------------------------------- Landline 2p 2p 2p 1p----------------------------------------------------------------------------Canada Mobile 3p 6p 6p 6p --------------------------------------------------------------- Landline 3p 6p 6p 6p----------------------------------------------------------------------------Spain Mobile 9p 9p 19p 19p --------------------------------------------------------------- Landline 2p 5p 7p 2p----------------------------------------------------------------------------Hong Kong Mobile 3p 3p 3p 3p --------------------------------------------------------------- Landline 3p 1p 1p 1p----------------------------------------------------------------------------(i)standard network prices correct on 26/06/2013

The new international pricing structure at giffgaff will enable their members to make more regular international calls on their mobile phones. For instance, with giffgaff you are able to make calls to landlines and mobiles in Hong Kong, Canada, India, USA, and Poland for less than 5p a minute, and calls to the Americas and Canada at a lower cost than on Lyca, Lebara, and Vectone.

With more and more people making international calls, giffgaff hope that their new pricing policy will encourage people to avoid the "throw away" experience of using a calling card. When asked why giffgaff decided to tackle the international calls market, Mark Entwistle, their Product Manager answered:

"At giffgaff we know how important it is for people to get great value from their mobile. That's why we offer all round great prices in our goodybags and our new look International prices, so our members get a great deal no matter if you're calling another number in the UK or abroad."

While giffgaff is delighted to be offering such fantastic value on their international calls, the company is also very happy to be able to support these offers with strong UK rates and free giffgaff to giffgaff calls.

For more information or to view one of their fantastic international SIM-only deals, visit the giffgaff website.

Alison Esposti
Marketing Manager
07746 187428

Source: Marketwire

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