According to the global market intelligence provider TrendForce, the global shipment of the 7" tablets with WSVGA resolution and above totaled 41.1 million units in Q2, dropping 12.4% QoQ. The tablet shipment for the entire 2013 is estimated at 196.5 million units, consisting of 153.2 million units of brand tablets and 43.3 million units of white-box tablets. According to TrendForce's Research Director
Samsung's ambition of boosting the tablet shipment was also shown by its Q2 shipment. Despite its slightly decreased shipment of 8.8 million units from the previous quarter, the Korean maker's market share, supported by the newly launched 8" model, grew from 20.2% to 21.5%, still a remarkable result. As for the two leading PC brands, Asus and Acer, they both focused on under-$130 7" products, and with the price-cutting strategy were among a few brands counter to the declining trend, seeing an excellent QoQ growth of 60% and 36%, respectively.
"The two long-term winners of the entry-level tablet segment, Amazon and
The white-box tablets also experienced a decline in Q2. Smaller white-box tablet manufacturers faced cost increases and supply shortage of the key component RAM, while their room for survival was also squeezed by the brands' strong promotion of entry-level tablets. As a result, the white-box tablets saw a shipment volume of only 9.7 million units, declining 7% QoQ.
Most Popular Stories
- 15 Myths That Could Ruin Your Hispanic Ad Campaign
- AIG to Create 230 Jobs in Charlotte
- General Motors Names Mary Barra as First Female CEO
- Bitcoin Clones Lurch Onto Financial Scene
- Russia Says Nyet to Canada North Pole Claim
- Bipartisan Negotiators Reach Modest Budget Agreement
- Scripps Shares Rise on Reported Bid Talks
- Justin Bieber Visits Typhoon Victims, Plays Concert
- Senate Dems Move Forward With Obama Nominees
- New Obama Aide to Focus on Climate Change