BOSTON, MA -- (Marketwired) -- 07/02/13 -- Kandessa Digital announced the release of two new digital issues for Restaurant News App, its growing mobile-digital library of foodservice trade publications. It also announced an extension of its promotions during its four-year anniversary.
Digital Chain Pulse will release the "Fresh and Salads" issue July 23. Eatery Pulse Magazine will be released August 15, debuting the "Accessing Technology and Innovation in New England" issue.
Since 2009, Kandessa Digital has become well-apprised of foodservice industry best practices and creates and grows compelling, engaging foodservice trade publications that offer trend-based news and best-practice-based insights to restaurant management.
The release of the new issues is timely as Kandessa initiates its canvassing campaigns in the Boston, Mass. and Washington, D.C. metro-markets. Its new direct-support and marketing services program through Kandessa Marketplace will be marketed heavily in the two cities.
Eatery Pulse Magazine digital issue, originally slated for spring, is written for the New England Market, to bring hyper-local, trend-based news and analyst-level insights and will be introduced for the first time in mobile-digital format for restaurateurs' tablets and smartphones.
Digital Chain Pulse is a leading national magazine, available in web, web-interactive (digital) and mobile formats (tablets, smartphones and Win 8 laptops) for foodservice management from Boston to Los Angeles.
Kandessa's "informed, inspired" magazines solve for problems inherent in the more traditional model of foodservice magazines:
•Kandessa "one-registration" allows readers to access regular e-news and multiple mobile-digital publications with one single registration. •Industry news is combined with analyst-level insights and an inside-in angle -- Kandessa was started by food and hospitality writers and a management-level analyst. •Digital capabilities are brought to its readers and advertisers on the #1 voted news app platform, bringing inline video, audio-enabled reading, direct response forms and a magazine that is listed in the app stores of Apple, Windows 8/Surface and Google Play/Android. Most capabilities have leap-frogged over paper-based and older formats from more traditional foodservice publishers.
"By combining advanced mobile-digital formats and marketplace solutions, we continue to grow our readership base and leverage for the benefit of our exec and management-level readers," says Rick Zambrano. "Through Kandessa Marketplace, readers benefit from easy-access to not only news, but a portfolio of services that we have in partnership with nearly a dozen marketing partners and clients."
Readers begin their readership journey at app.kandessadigital.com.
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