News Column

Second Annual Social TV Awards 2013 Winners Announced at Prestigious Gala for Social TV Brilliance

July 18, 2013


Highly-Anticipated Awards Gala Distinguishes Industry-Leading Platforms, Programs and Solutions, Including NBC Olympics, Conan O'Brien, Shazam, Team Coco, The Voice, and More; NCAA March Madness Voted Best of Show LOS ANGELES, CA -- (Marketwired) -- 07/18/13 -- At Bel-Air Country Club in Los Angeles, the second annual Social TV Awards recognized the major players within the social TV sphere with 23 highly coveted award categories plus Best of Show. Access Hollywood's Billy Bush was presented with the honorable title of emcee of the evening's festivities. The Social TV Awards, or STEVEEs, commended highly acclaimed people and programs in the social TV and entertainment industries.

2013 STEVEE Award recipients are:

Social TV Entertainer of the Year Award Conan O'Brien

Best On Line Video Social TV Award Quiksilver Pro - iPowow, Quiksilver

Best Sports Social TV Award NBC Olympics - NBC Olympics

Best Branded Social TV Award Psych 100TH Episode Fan Vote - USA Network & Dunkin' Donuts

Best Check-in and Loyalty Social TV Award Viggle - Viggle

Best White Label Social TV Application or Solution TVplus - TVplus

Best Research Social TV Platform SocialGuide - SocialGuide Intelligence

Best Special Event Social TV Award NBC Olympics - NBC Olympics

Best Drama Social TV Award Sons of Anarchy App - FX Networks

Best Ubiquitous Social TV Award Shazam - Shazam

Best Mobile Phone Social TV Application NCAA March Madness Live 2013 - Turner Sports

Best iPad or Tablet Social TV Application UVideos - Univision

Best Social TV Integration of Facebook Pretty Little Liars - ABC Family

Best Social TV Integration of Twitter American Idol - Fox, Fremantle Media North America

Best Connected TV Social TV Award True Blood - HBO

Best News or Information Program Social TV Award Primer Impacto - UNIVISION

Best Social Commerce or Marketing Program Social TV Award Bet On Your Baby - Electus

Best TV Show Specific Social TV Award The Team Coco Sync App Sponsored By AT&T - Turner Entertainment Networks and MEC Duck Dynasty Season 2 - A&E Television Networks ***Tie

Best Reality Show Social TV Award The Voice - NBC Entertainment / One Three Inc. / Talpa Media USA Inc. / Warner Horizon Television

Best TV Everywhere NCAA March Madness Live 2013 - Turner Sports

Best Broadcast Network Social TV Award CBS - CBS Interactive

Best Cable Network Social TV Award Psych Slumber Party - USA Network

Social TV Marketer of the Year Award USA Network Digital Team

Best of Show NCAA March Madness Live 2013 - Turner Sports

In this consecutive year of the Social TV Awards, the category of Best iPad or Tablet Social TV Application featured an interactive voting experience, as members of the Social TV Awards audience were asked to cast their vote, in real time, using iPowow technology ( Audience members interacted with exclusive iPowow technology by voting with their iPhones or iPads and observed the race live, for title of winner. Univision's UVideos captured the STEVEE for the category.

Entries were eligible for all Social TV platforms, programs, solutions and promotions that commenced anytime in 2013 through June 28, 2013. The awards were open to all TV networks, producers, technology companies, promotion agencies, social networks, research companies, brands and any other participants in the social TV space. Entries were judged in two rounds by top entertainment leaders and TV executives including The Insider's Kevin Frazier, Executive Vice president global business development of MTV networks Peter Griffin, CEO World of Schwartz Lori Schwartz, A&E Television Networks' Dietrich von Behren and more.

About Social TV Awards The Social TV Awards and Social TV Summit were created by digital and social media expert Andy Batkin, recognized as one of the founders of the interactive industry. Batkin has more than 30 years of experience in creating innovative integrated marketing, digital media, social media and promotional campaigns for Fortune 500 and entertainment companies. Batkin and his consulting practice developed the business model for YAHOO! and served as its media representative for the first two years, building more than 1,700 sales relationships for YAHOO!.

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Source: Social TV Summit

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