BOSTON, MA -- (Marketwired) -- 06/06/13 -- SHIFT Communications (www.shiftcomm.com), a 2013 public relations agency of the year, is proud to announce the addition of Pete Buhler as Creative Director. Buhler will be tasked with building the agency's creative department and expanding SHIFT's creative offerings.
"SHIFT is at the forefront of ideation and implementation of the Earned Media Promotion model," said Buhler. "I look forward to contributing to a team that is breaking the mold of the PR industry as we know it."
Buhler will grow the creative division internally, ensuring SHIFT's creative assets align with the agency's integrated marketing and PR offerings. He brings a wealth of creative experience, including a five-year stint at Cone Communications where he successfully built a creative team from scratch.
"I'm truly impressed by Pete's accomplishments," said SHIFT Communications CEO, Todd Defren. "Creating content is a prominent part of SHIFT's Earned Media Promotion model and Pete has the foresight and experience to strengthen that integral piece of the puzzle for us. There are great things ahead for SHIFT, and we couldn't be more excited to have Pete on our side."
About SHIFT Communications
With a dedication to innovation in communications and social media, SHIFT Communications is an award-winning, privately held national public relations firm that represents some of the best-known enterprise and consumer technology brands, including McDonald's, AOL, H&R Block, and Salesforce.com, as well as numerous groundbreaking startups such as Appirio and Topo Athletic. SHIFT Communications' 100+ employees are located in the Boston, San Francisco and New York metros. For more information on SHIFT's high-tech public relations, consumer public relations and content marketing programs, visit http://www.shiftcomm.com.
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