COLOGNE, GERMANY -- (Marketwired) -- 06/25/13 -- dmexco 2013 sets a further Conference highlight +++ Global Brand Building Officer of Procter & Gamble to hold an eagerly awaited keynote +++ Procter & Gamble, the world's largest advertising spender is represented at the dmexco +++ Visitor online registration for the dmexco 2013 at https://service.dmexco.de/regi_en
Marc Pritchard (Global Brand Building Officer at Procter & Gamble) is confirmed as a keynote speaker at this year's dmexco Conference programme. As a brand guru of one of the largest consumer products manufacturers in the world and responsible for advertising spending totaling over 9 billion US dollars a year, Marc Pritchard is one of the absolute pioneers of global marketing strategies -- one of the focal points of the dmexco Conference 2013. The participation of Marc Pritchard and Procter & Gamble underlines the hugely increased importance of the dmexco among the marketers. Further highlights from the star-studded line-up of participants at this year's Conference programme will be announced soon. Market participants from the entire digital value chain can register now as visitors for the dmexco 2013 on September 18 and 19 at https://service.dmexco.de/regi_en free of charge.
Marc Pritchard, Global Brand Building Officer at Procter & Gamble, who will be present on both days of the dmexco: "Operating in a digital world gives Brand Builders the incredible opportunity to think differently about what we do to serve people and how we bring our brands into their lives in meaningful ways. Our brands now have entirely new and rich experiences to express their personality and engage with people, and that's largely the result of the digital landscape. It's truly a great time to build brands, and I'm looking forward to sharing our experiences at dmexco this year and being inspired by the conference."
dmexco is the international leading expo & conference for the digital industry. Comprising of a unique combination between an exposition and a conference it stands for innovative and future-oriented marketing in the midst of a global growth market. Placing a clear focus on marketing, media and technology the dmexco in Cologne is the global no. 1 industry meeting platform for valuable knowledge transfer and direct business transactions. The dmexco, which is organised by the Koelnmesse, offers trade visitors the broadest range of business trends, growth strategies, product innovations and creative excellence in diverse forms and is furthermore free of charge. As the central hub for all thought leaders and minds from digital brands, advertisers and marketers, all types of agencies and media owners, the dmexco is leading the global digital industry.
All further information on the dmexco 2013 (18 & 19 September in Cologne) as well as photos, videos and statements on the dmexco 2012 are posted at www.dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco and www.youtube.com/dmexcovideo.
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Katharina C. Hamma
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Mayor of the City of Cologne
Headquarter and place of jurisdiction: Cologne
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