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Banco do Brasil New York To Exhibit Helio de Sousa's "Shoe Has Soul" Iconic Footwear Paintings

PR Newswire

NEW YORK, June 25, 2013 /PRNewswire-iReach/ -- Helio de Sousa will exhibit the latest paintings in his iconic "Shoe Has Soul" footwear collection, from July 25th to August 24th, 2013. The collection can be seen at the Banco do Brasil branch located at 11 West 42nd Street in Midtown Manhattan.


Exhibition hours are Mon - Fri: 9 am - 5 pm Sat: 10 am - 5 pm

Helio de Sousa is a New York based artist originally from Brazil. Inspired by Andy Warhol's iconic 1956 painting "Boot," Helio got his flash of insight that shoes have soul and started painting them in 2008. Shoes express our identity and feelings when we wear them and absorb some of our life experience. "A shoe goes far beyond utility! It is an intense form of expression that can transform a person's image and relay their characteristics. Shoes help to create the most varied of attitudes - funny, childish, exuberant, austere, sensual" says the artist. "As we all know, you don't really know a person until you have walked in their shoes."

Helio de Sousa paints by request. He has painted over 50 soles including famous and everyday people including Francisco Costa (the creative director of Calvin Klein), the family of former Brazilian president Tancredo Neves, celebrity chef Lidia Bastianich, members of the De Niro family, and Carmen Miranda on behalf of the Carmen Miranda Museum in Rio de Janeiro.

The artist has exhibited his "Shoe Has Soul" paintings in exhibitions at Barney's New York, Ornare Miami, Consulate General of Brazil in New York and at the United Nations. In addition to the Banco do Brasil exhibition, Helio de Sousa will have an exhibition at the Brazilian Academy of Art, Culture and History in Sao Paulo, Brazil in October 2013.

Helio de Sousa is the winner of the 2013 Brazilian International Press Award for Visual Arts. The opening reception, by invitation only, will be Wednesday July 24th from 7:30-9pm.

About Wines of Argentina

Wines of Argentina is the organization in charge of promoting the brand VINO ARGENTINO around the world. Wines of Argentina promotes the image of local wines abroad, in addition to guiding the export strategy of Argentine wineries through careful study and analysis of the changes taking place in consumer markets. Its goal is to contribute to the consolidation of Argentina as one of the main wine exporting countries in the world and to the global success of the Argentine wine industry by enhancing its positive image in the wine trade, among opinion leaders and consumers.

About Puro Chile

Puro Chile is a private company established in 2009 to sell and promote the best products and services that Chile has to offer to the city of New York and to the United States. Complementing its work as a retail space and event center, but mainly as a business platform, Puro Chile acts as a private commercial liaison between Chile and the U.S.

About New York Latin Culture

"New York Latin Culture" is a guide to Manhattan culture with a Latin heritage that is published monthly at 200 of New York's best hotels & luxury residences, art galleries, fashion boutiques and cultural institutions. The annual New York Latin Culture Awards recognize the best Latin culture in Manhattan.

Media Contact: Keith Widyolar, New York Latin Culture Media, 917-520-1717,

News distributed by PR Newswire iReach: Photo: Photo Desk, photodesk@prnewswire.comNew York Latin Culture Media

Source: PR Newswire

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