Oscar-winning Hollywood director Steven Spielberg says he can't predict which movies will inspire great amusement park rides.
Spielberg's film classics "Jaws" and "E.T." have both been successfully adapted as rides at Florida's Universal Orlando theme park.
The director-producer recently appeared on the "Today" show to promote "Transformers: The Ride-3D," which is also located at Universal.
Spielberg was a creative consultant on the ride, which was based on a movie franchise he helped produce.
"The ride is designed with the audience in mind," the Orlando Sentinel quoted Spielberg as saying on "Today." "It's all about you. You replace all the stars in the 'Transformers' movies."
Despite his success as a filmmaker, Spielberg confessed he doesn't know which movies will make good rides.
"Somebody on the executive level has to take the financial plunge," he said. "'Transformers' was a big success before Universal determined this would be an enduring franchise and therefore worth taking a shot at putting it here in the theme park."
A service of YellowBrix, Inc.
Most Popular Stories
- Obama Administration Releases Proposal to Regulate For-Profit Colleges
- Apple, HP, Intel May Take a Hit from Slowdown in Smartphone Sales Growth
- Elizabeth Vargas' Husband Marc Cohn Addresses Rumors
- Keurig Adds Peet's coffee, Alters Starbucks deal
- FDIC Files Lawsuit on Behalf of Banks Allegedly Hurt by Libor Scandal
- Motley Crue's Nikki Sixx Marries Model Courtney Bingham
- U.S. to Relinquish Gov't Control Over Internet
- Chinese e-Commerce Giant Alibaba Gears for IPO in U.S.
- Some California Cities Seeking Water Independence
- Will Missing Malaysian Jet Prompt Aviation System Change?