Video is coming to Facebook's popular
photo-sharing service Instagram and it will be replete with 11
filters to customize the 15-second snippets, the company announced
"What we did to photos we just did to video," said Instagram co-founder Kevin Systrom at the launch event at Facebook's Silicon Valley headquarters.
The move is designed to help Facebook compete with a similar short video service called Vine, which has become a huge hit since it was launched by Twitter in January.
In addition to the special effects filters the new Instagram service also includes image stabilization.
Instagram has more than 100 million members. It was acquired last year by Facebook for 1 billion dollars.
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