News Column

2013 Big Rock Eddies Media Invitation and Advisory

Jun 20 2013 12:00AM



CALGARY, ALBERTA -- (Marketwired) -- 06/20/13 -- Thursday June 27th marks the 20th anniversary of a fun little party we like to throw called the Big Rock Eddies. The Eddies celebrate the creativity and maverick spirit that we feel embodies our beer and the people who drink it. We're proud that it's become a mainstay in Calgary and sees submissions from far and wide in hopes to take home one of the famous Eddies.

Big Rock Brewery Inc. (TSX: BR) is inviting Calgary and area media to take part in the 20th Annual Big Rock Eddies on Thursday, June 27, 2013. This advisory includes event details and contact information should your media outlet be interested in attending the event.

20th Annual Big Rock Eddies

Date: Thursday, June 27, 2013Location: EPCOR CENTRE's Jack Singer Concert Hall (205 8th Avenue S.E.)Schedule of events: 6:00 PM . . . . . . . . . VIP Reception in Martha Cohen Theatre lobby 6:30 PM . . . . . . . . . Doors open to general ticket buyers and the red carpet extravaganza 8:00 PM - 9:30 PM . . . Eddies award show takes place 9:30 PM . . . Winners photos and interviews facilitated immediately following the show, details available at the event with media kits 9:45 PM - Midnight . . . Post-show event - enjoy the festivitiesInterviews and photos: On the stage, immediately after the stage show, interviews and photos will be available with Big Rock CEO Robert Sartor, Eddies winning producers and artists; and a representative from each of the three beneficiaries.Event beneficiaries: One Yellow Rabbit Performance Theatre, Calgary Folk Music Festival, and EPCOR CENTRE for the Performing ArtsFood & Drink: Big Rock products will of course be available for tasting, and a variety of restaurants will be in attendance sampling their best dishes

There are a limited number of seats available for the media to view the Eddies show. Media will have access to the red carpet, pre-show event, interviews and after-party once attendance has been confirmed.

To confirm your attendance for the Eddies Show, please respond to Lori Burgher (see contact information below) with answers to the following questions:

-- Name of media outlet.-- Name and title of each media representative you are requesting to have attend (this includes reporters, hosts, photographers, camera operators, producers, etc.).-- A brief description of intended event coverage and air/print/publish date of coverage.

An embargoed DVD with winning commercials and print ads will be available the night of the event.

To confirm your attendance or for other inquiries regarding
the Eddies please contact: Big Rock Brewery
Lori Burgher, PR & Communications

Source: Marketwire

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