News Column

Floored Earns First-Ever Realogy FWD Innovation Prize

Jun 18 2013 12:00AM

Marketwire

ThumbnailFloored wins inaugural Realogy FWD Innovation Summit. Pictured from left to right are Realogy Franchise Group CEO Alex Perriello, Floored CEO David Eisenberg and Director of Business Development Daniel Suo, and Better Homes and Gardens Real Estate CEO Sherry Chris.LogoTracker

MADISON, NJ -- (Marketwired) -- 06/18/13 -- Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services, today announced Floored, a New York City-based company that generates interactive 3D models of all types of real estate, as the winner of the inaugural Realogy FWD Innovation Summit.

"Floored and its 3D modeling capabilities truly stood out among today's field of talented entrepreneurs," said Alex Perriello, president and CEO of the Realogy Franchise Group. "Every presenter showcased innovative ideas with a range of practical applications, but there could only be one winner. We're excited to continue a dialogue with each of these companies as we continue to move forward at the intersection of real estate and technology innovation."

Floored took top honors and the $25,000 Realogy FWD Innovation cash prize from among an impressive field of 15 emerging technology companies that presented their innovative new technology products and services at Realogy's headquarters in Madison, N.J. The runner-up was HomeZada, a company whose software helps homeowners organize and manage their home, and the other finalist was BuyerMLS, a real-time buyer marketplace for agents. A panel of judges selected the three finalists, and the winner was chosen by vote of the approximately 150 industry attendees at the event.

"It was an honor to participate in Realogy FWD and we feel very grateful to have been named the winner," said Floored CEO David Eisenberg. "The feedback we received today was tremendously helpful, but more importantly, we were inspired to see that the market leader is so open and welcoming to outside innovation."

PHOTO CAPTION: Floored wins inaugural Realogy FWD Innovation Summit. Pictured from left to right are Realogy Franchise Group CEO Alex Perriello, Floored CEO David Eisenberg and Director of Business Development Daniel Suo, and Better Homes and Gardens Real Estate CEO Sherry Chris.

About Realogy Holdings Corp.
Realogy Holdings Corp. (NYSE: RLGY) is a global leader in residential real estate franchising with company-owned residential real estate brokerage operations doing business under its franchise systems as well as relocation and title services. Realogy's brands and business units include Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, Coldwell Banker Commercial®, The Corcoran Group®, ERA®, Sotheby's International Realty®, NRT LLC, Cartus and Title Resource Group. Collectively, Realogy's franchise system members operate approximately 13,600 offices with 239,000 independent sales associates doing business in 102 countries around the world. Realogy is headquartered in Madison, N.J.



Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2339773




Media Contact:
Mark Panus
(973) 407-7215
mark.panus@realogy.com





Source: Marketwire