HONG KONG -- (Marketwired) -- 06/10/13 -- UMeWorld Limited (OTCQB: UMEWF) is pleased to announce the beta launch of SmartStar in China, a cloud-based, adaptive learning education platform, under its digital education business division. Unlike traditional online courseware, SmartStar provides a concept-level assessment and evaluation of a student's learning progress. It identifies the student's strengths, weaknesses, their proficiency in a given subject area and personalizes the delivery of proprietary educational items according to the student's learning needs. SmartStar is also capable of providing scoring and statistical analysis of exams and evaluations and to provide administration of local and nationally standardized exams. It is ideal for schools and teachers.
SmartStar will be available through a monthly subscription, enabling the user to have unlimited access via the internet. UMeWorld is in discussions with several national distributors who will offer SmartStar pre-paid cards that can be used against a monthly subscription.
"SmartStar is on track to become a leading education service provider in China," said Michael Lee, CEO of UMeWorld. "The K-12 education system in China is the largest in the world comprising 230 million students and 12 million teachers. Chinese families spend more discretionary income on education than anything other expense, except for housing. The educational landscape in China is highly competitive. Schools dictate entrance requirements for students. This motivates parents to ensure that their children have access to the best educational tools. SmartStar is one such tool."
UMeWorld's mission is to facilitate the interaction between people -- "You" and "Me," through its digital platform. Currently, UMeWorld operates UMeLook (www.umelook.com), an online video platform focused on bringing foreign video content to China. UMeLook is deployed through a sophisticated CDN (Content Delivery Network) with broad coverage throughout mainland China, Hong Kong & Taiwan. UMeLook plans to be a source of foreign video content for the Chinese viewer across any Internet-enabled device in China. UMeWorld intends to focus its future operations on digital media and the digital education market.
Forward Looking Statement
Statements in this press release that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are subject to risks and uncertainties. Words such as "expects," "intends," "plans," "may," "could," "should," "anticipates," "likely," "believes" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. We assume no obligation to publicly update or revise any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release, even if new information becomes available in the future. For a more detailed description of the risk and uncertainties affecting the Company, reference is made to the Company's reports filed from time to time with the Securities and Exchange Commission.
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