SAN DIEGO, June 10, 2013 /PRNewswire-HISPANIC PR WIRE/ -- Cricket Communications, Inc. today announced that Jeff Toig, senior vice president of Leap's subsidiary Muve Music, will speak at the New Music Seminar taking place at the New Yorker Hotel in New York. Toig is scheduled to appear as part of a panel discussion beginning at 10:30 a.m. EDT on Tuesday, June 11, 2013.
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The panel's appearance is entitled 'Building the $100 Billion Music Business: Monetizing Music in the New Era' and is to be moderated by Ralph Simon, CEO & Founder, Mobilum Global/Founder, Mobile Entertainment Forum Mobile – Americas. Joining Toig on the panel will be representatives from other music services in a wide-ranging discussion of subscription music services.
Throughout the three-day conference, over 150 of the most important leaders in music and entertainment will convene to share, discuss and cultivate innovative ideas and partnerships for the music industry. Toig was recently named to Billboard's 2013 Power 100 list as one of the most influential people in the music industry.
Since its commercial launch in January 2011, Muve Music has become one of the fastest-growing and leading on-demand digital music services in the United States. Cricket Wireless, Leap's carrier subsidiary, responded to its customers' passion for music by including Muve Music in every Android smartphone rate plan and created a product that differentiates Cricket in the marketplace. This approach has increased loyalty because music is very important to Cricket customers and they have deep engagement with the Muve Music Service. There are now more than 1.5 million Cricket customers with a Muve Music rate plan.
The Company recently announced that Muve is now being offered to customers of TIM Brazil, one of Brazil's largest mobile carriers, marking Muve Music's first international customer.
About Muve Music
Muve Music is the next generation cloud based digital media platform that delivers a premium content experience to the masses through the carrier. Muve's end-to-end solution helps wireless carriers design, build and operate content services that meet strategic objectives while creating significant value for music consumers and artists. Muve Music is a subsidiary of Leap Wireless International, Inc.
Cricket is the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts. Cricket offers nationwide wireless voice and mobile data services over high-quality, all-digital 4G (LTE) and 3G CDMA wireless networks. Cricket's innovative products and services including the award-winning Muve Music® - the first music service designed for a wireless phone, are available nationwide at Cricket branded retail stores, dealers, national retailers and at http://www.mycricket.com . For more information about Cricket, please visit http://www.mycricket.com .
SOURCE Cricket Communications, Inc.
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