NEW YORK, NY and WOLFSBURG, GERMANY -- (Marketwired) -- 05/10/13 -- The opening of EXPO 1: New York on May 12 marks the apex of the long-term partnership between Volkswagen Group of America, The Museum of Modern Art (MoMA) and MoMA PS1. On the occasion of EXPO's opening, Hans Dieter Pötsch, Member of the Board of Directors Volkswagen Group of America; Glenn D. Lowry, Director of The Museum of Modern Art; and Klaus Biesenbach, Director of MoMA PS1, and Chief Curator at Large at MoMA, have announced that the partnership will be extended through 2015. The partnership was established in May 2011, originally for a period of two years.
EXPO 1: New York is an exploration of ecological challenges in the context of the economic and socio-political instability of the early 21st century. It comprises components at MoMA PS1, MoMA, and the VW Dome 2 in Rockaway Beach, NY.
Based on its corporate values ("innovative, value retentive and responsible"), Volkswagen launched its "Think Blue." initiative in 2010 with the aim of establishing a foundation for sustainable activity in relation to society and the environment worldwide -- both within the company and for the consumer. The partnership between Volkswagen Group of America, MoMA and MoMA PS1 reflects this corporate commitment.
Hans Dieter Pötsch explains the decision to continue the cooperative relationship in the following terms: "Volkswagen is driven by responsibility. We are constantly seeking to broaden our horizon. The partnership is helping us do just that. It is both an investment in the communities that we work and live in, as well as in our own company. Therefore, we are very happy to announce that MoMA and Volkswagen Group of America will be extending their cooperation."
"Volkswagen's tremendous commitment to both institutions helps us bring the very best in modern and contemporary art to our expanding global audience. This generous support will make possible some of the most respected and popular programs in the world, while offering unparalleled opportunities to connect with our millions of national and international visitors. We look forward to the exciting next phase of this important collaboration," said Mr. Lowry.
Mr. Biesenbach, who, together with Hans Ulrich Obrist and a group of curators, developed the concept of EXPO 1: New York, added: "The cooperative relationship with Volkswagen makes it possible for us to realize international projects like EXPO 1: New York. At the same time, Volkswagen respects the independence of curators and artists in exemplary style. I look forward to future projects under the auspices of the partnership."
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