Apple says a multimedia timeline posted to the music section of iTunes is a celebration of the 10th anniversary of the digital music store.
Although the formal iTunes "birthday" isn't until Sunday, "A Decade of iTunes" timeline is online now in the music section of the store, the Los Angeles Times reported Thursday.
The multimedia timeline features notable iPod releases, the top-selling songs and albums from each year of the iTunes' existence, and other bits of information, such as noting Feb. 23, 2006 as the date when iTunes sold its 1 billionth song.
The timeline also highlights the addition of The Beatles collection in November 2010, the release of a Special Edition U2 iPod in black and red in October 2004 and the launch of the App Store with 500 apps during summer 2008.
The iTunes Store was introduced 2003 because Apple felt consumers were looking for an easy and legal way to download songs from the Internet, Eddy Cue, the executive in charge of overseeing iTunes, said.
"Apple was floored, as were the labels, when customers bought over 1 million songs during the first week," he said. "And now, 10 years later, we continue to be amazed by how much customers love the iTunes Store with more than 25 billion songs sold."
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