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ValueCentricIQ (VCIQ) Launches Industry Data Store Service

Apr 23 2013 12:00AM

Marketwire

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ORCHARD PARK, NY -- (Marketwired) -- 04/23/13 -- ValueCentricIQ (VCIQ.com) healthcare intelligence portal, today announced the release of the VCIQ Data Store, a powerful online resource linking healthcare professionals with actual subscription-based, retail store prescription intelligence. This unique service offering empowers users to explore and research actual (de-identified) store level prescription fulfillment information.

The first dedicated healthcare intelligence portal of its kind for pharmaceutical and medical supply professionals, ValueCentricIQ has become the premier online destination for industry data-related analyses -- including supply channel performance benchmarks and multi-layered social media monitoring and tracking. The vibrant mix of information and analysis offers critical knowledge essential for daily decision-making. The introduction of the VCIQ Data Store advances the site's value-packed offering even further.

Delivering data exploration capabilities, the VCIQ Data Store provides easy access to high value-add prescription-level fulfillment information. "We set out to create a premium intelligence service that offers a close to real time value to the healthcare industry," said David Flood, Vice President. "VCIQ has become a game-changer for our industry, introducing data analysis and benchmarks to new audiences, while deepening the understanding for industry veterans. The Data Store expands upon that core knowledge base and pushes the boundaries by allowing users to begin working with their product data or competitive data in near real-time. While we are pleased to launch the Data Store we are just as excited to announce that the Store will be growing rapidly in prescription data coverage and other data offerings throughout 2013."

The Data Store follows a subscription-based service model, with requested information fields delivered routinely in a variety of formats. A sample version of the service is available on VCIQ for those who wish to review the service offering. There is no need to sign up for this service to try it out; users can visit the site and begin tapping into its power immediately. Users can view pharmacy-level product prescription activity across the entire population of partner stores in the sampling that spans the last few months or weeks. The resulting findings will reveal how broad the retail market is, indicating the number of stores filling scripts and the number of scripts filled in the most recent time periods available.

The site represents a sampling of mid-sized retail chains and soon independent pharmacies within North America, carrying branded, generic and over-the-counter products. Historical data is available in the deliverable and data partners are regularly being added to the service.

"The level of visibility available through the online sampling is just a small cut of the information accessible to users," said Mr. Flood. "Subscribers to the Data Store receive a comprehensive level of detail. The detailed data includes information around prescribers, payment methods, patient demographics, and prescription management such as refill information."

Business strategy changes with immediate and available digital information. VCIQ takes an active role in advancing this new methodology while deepening a manufacturer's perspective of the market and their supply channel. In addition to offering the new Data Store, VCIQ allows industry leaders to hone their understanding of the power of social media and how it impacts the use and distribution of products and therapies in the marketplace. Leveraging information across a broad spectrum of outlets can help create a complete business story that influences proactive data-driven decision making.

Availability:
ValueCentricIQ (www.VCIQ.com) Data Store is publically available to all audiences, with additional data detail and services available to subscribers. Customized Social Media Tracking services are also available that can provide a social media profile for a company, its products, and competitive products. It can also correlate to channel supply and demand activity updated on a daily basis.

VCIQ is a ValueCentric, LLC Company

About ValueCentric:
As the leader in connected healthcare intelligence, ValueCentric's mission is to provide unprecedented market insights and enhanced business relationships through shared actionable information. An early pioneer in cloud-based services, ValueCentric's innovative technologies allow healthcare companies to leverage critical channel information to drive transformational decision making and business outcomes. ValueCentric has helped to reshape the face of healthcare intelligence by changing the scope, timeliness and accessibility of information resulting in improved business performance. Over 200 marquee customers from throughout the healthcare spectrum, including AstraZeneca, Johnson & Johnson, and Bristol Myers trust ValueCentric.

For more information, please visit www.VCIQ.com. Follow us on Twitter at @ValueCentricIQ, and like us on Facebook at Facebook.com/ValueCentricIQ.



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Media Contact:
Dianne Pilon
ValueCentric, Marketing
Email Contact
+1-716-972-1658





Source: Marketwire


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