NASA is reporting its official Twitter feed, @NASA, has won a second consecutive
award for the best government use of social media.
NASA accepted the prize -- which honors the best of social media across sites such as Twitter, Facebook, Tumblr, YouTube, Foursquare and others -- at the fifth annual Shorty Awards ceremony in New York Monday, NASA Jet Propulsion Laboratory in Pasadena, Calif., reported.
The Shorty Awards also recognized NASA's @MarsCuriosity account, managed by JPL.
"Our success stems from inspiring content that connects with people," David Weaver, NASA's associate administrator for communications, said. "Our story of science and innovation resonates with everyone. Social media enables us to reach people directly like never before."
NASA, which uses almost 500 social media accounts to communicate its mission to a wide range of followers, has 3.8 million followers of its @NASA Twitter account, the most in the federal government.
Most Popular Stories
- Rackspace Ends Talks About Possible Acquisition
- Mercedes Rolls Out S550 Plug-in Hybrid
- Plus-Size iPhones Live Up to The Hype
- FedEx Adding 50,000 Holiday Jobs
- Toxic Algae Threatens Florida Fishing, Tourism
- Cool Features on Today's New iOS 8
- Missouri GM Plant Adding 750 jobs
- Family Dollar Spurning Bid From Dollar General
- Kohl's Hiring 67,000 for the Holidays
- Poverty Rate Drops for First Time Since 2006