MOUNTAIN VIEW, CA -- (Marketwire) -- 04/01/13 -- Today, AnchorFree, the global leader in consumer security, privacy and Internet freedom, kicks off a campaign to help U.S. and U.K. college students keep their digital lives private and secure. In addition to releasing a new College Productivity version of its iOS app with numerous features targeted toward students, the company has launched the Hotspot Shield College Privacy Challenge with $50,000 in scholarship awards. During the challenge, any college student registering with a school-provided ".edu" email address or the U.K. equivalent will receive a free subscription to the Hotspot Shield VPN. The subscription will work on up to five devices including iPad, iPhone, PCs and Macs. The subscription will provide free Hotspot Shield service across all of these devices for one full year (up to a $42 value). The challenge runs April 1 through June 9, and is hosted at www.hotspotshield.com/college.
Along with a first-ever iPad app and iOS update, Hotspot Shield mobile includes the following features that help enhance a college student's online privacy and productivity:
•Privacy protection for web browsing and sharing on Wi-Fi networks in dorms, cafes, campuses, and offices •20% greater mobile data savings capabilities, allowing users to save up to $10-$30 per month in mobile data fees •The ability to watch U.S. and U.K. TV shows online while traveling abroad by switching between IP addresses •A new user interface that makes it easier than ever to view mobile data savings •Enhanced malware protection against hackers, phishing threats and identity theft
"Sharing content privately and securely is an issue of increasing concern to young people," said David Gorodyansky, founder and CEO of AnchorFree, the maker of Hotspot Shield. "The Internet provides unprecedented access to information and essential communication tools to students, yet it also presents enormous hidden risks. We want to help protect students and make everyone aware of the risks to their digital privacy, particularly on mobile devices."
Added Gorodyansky, "Using a VPN like Hotspot Shield can protect the privacy of your browsing in the same way that apps like Snap Chat protect the privacy of photos and messages being shared. The critical issue is that students not lose control of media or sensitive data that could impact them later in life or affect their chances in the job market."
A recent study estimated that nine out of ten undergraduate students will own a smartphone by the time this year's crop of freshmen is slated to graduate(1). As this demographic grows, college students are increasingly at risk of having their privacy compromised.
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