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BroadSoft Announces UC-One IMS for Mobile Operators

Mar 19 2013 12:00AM

Marketwire

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GAITHERSBURG, MD -- (Marketwire) -- 03/19/13 -- BroadSoft, Inc. (NASDAQ: BSFT) today announced UC-One™ IMS, a comprehensive fixed-mobile convergence solution that separates communication devices from service subscriptions for enterprises. UC-One IMS enables mobile operators to broadly enter the higher margin enterprise market segment by providing a single subscription for an employee's Unified Communication needs.

Employees are frustrated with today's passive communication options and are seeking access to a broader range of real-time communication services, such as instant messaging, video calling & conferencing, web conferencing, and desktop sharing -- across a variety of mobile devices. Read: Unified Communications: What Users Want

At the same time, enterprises are embracing the benefits of cloud-based Unified Communications services. Frost & Sullivan's 2012 IT Decision Maker's View of the Enterprise Communications Evolution survey found awareness and usage of communications and collaborations tools is increasing, driven by the reported benefits of Unified Communications, including improved productivity, accelerated decision making, enhanced employee mobility, reduced costs, improved customer satisfaction and more.

With UC-One IMS, enterprises can leverage a mobile operator's fixed-mobile convergence (FMC) capabilities to now manage a single communications service subscription for each employee. As a result, UC-One IMS delivers several benefits to the enterprise:

Significantly lowers telecommunications costs - Enterprises no longer need to maintain a fixed and wireless subscription for their employees, enabling enterprises to subscribe to one phone service that supports all of an employee's communication services, in turn, significantly lowering their telecommunications expenses. •Simplifies enterprise management of UC services - Enterprises gain simplified control and management of their Unified Communications services and employee devices, as call and feature control reside in the cloud. •Enables employees to work from anywhere, on any device - UC-One IMS provides employees with access to all of their Unified Communications services from a laptop computer, mobile or smartphone, tablet, desktop computer or desk phone, providing the freedom to work from anywhere.

"There is an undeniable enterprise shift currently underway from premise-based communications services to cloud-enabled mobile Unified Communications, and UC-One IMS powerfully extends the benefits of the cloud by enabling enterprises to manage a single communications service subscription for their employees, in turn driving down their telecommunications costs and management complexity," said Michael Tessler, chief executive officer and president, BroadSoft. "For mobile operators, UC-One IMS unlocks new revenue opportunities, and we believe this will shift the initial target market segment served by LTE networks to enterprises from consumer, which means that mobile and converged operators can more quickly monetize their LTE network investments."

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