News Column

Get Set for Summer With the MINI Roadster

Feb 22 2013 12:00AM

Marketwire

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LONDON, UNITED KINGDOM -- (Marketwire) -- 02/22/13 -- With snow having given way to floods on the British roads, motorists could be forgiven for looking forward to the summer months even more eagerly than usual. The promise of sunshine and warmer weather means exciting driving opportunities - whether in the winding roads of the British countryside, or the sleek city streets. And there's no better way to experience this than with the rush of wind through the hair that the roadster delivers.

For motorists looking for open-air driving thrills, the MINI Cooper S Roadster offers an unrivalled experience. What's more, the sporty open-top model from the iconic British brand has recently scooped the prestigious title of best open top at industry-standard What Car? Car of the Year Awards 2013; meaning that there really is no better roadster on the market!

Chas Hallett, editor of What Car?, said: "MINIs are all about fun and the Roadster delivers it in spades - in fact we think it's the most fun MINI yet. Drop the roof and the MINI Roadster feels like a modern-day version of classic British sports cars such as the MGB and Lotus Elan - only better."

And it's not hard to see why the car is receiving so much praise - launched in April 2012, the MINI Cooper S Roadster has exceeded all industry and sales expectations, with the go-kart style handling which motorists have come to expect from a MINI, with the added excitement of the thrill of open-air driving. The racy little car reinvigorates the image of the classic British roadster by bringing it bang up to date in the brand's iconic bull-dog stance and hallmark 'Cool Britannia' style.

Although the first two seat top-down model in MINI's history, the car more than delivers, offering motorists the agility, 'seat of your pants' ride and style of the MINI, but with the added bonus of being able to drive around town with the top down.

Perfect for discerning drivers who value high-class design, powerful engines and precision suspension, the MINI Cooper S Roadster is an exciting option for this summer, promising exciting driving adventures, wherever and whenever required. With 0% car finance now available and a range of new car offers, motorists should beat the winter doom and gloom and get set for summertime thrills by ordering their car without delay.

For more details on MINI's fun and funky roadster range, visit www.mini.co.uk.



Contacts:
MINI UK
Sarah Heaney
MINI Media Relations Manager
01344 480110
Sarah.Heaney@mini.co.uk

MINI UK
Wieland Bruch
Corporate Communications Manager
01344 480113
Wieland.Bruch@bmw.co.uk

MINI UK
Graham Biggs
Corporate Communications Director
01344 480109
Graham.Biggs@bmw.co.uk
www.mini.co.uk





Source: Marketwire


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