News Column

Thriving Abba Technologies Finds Cloud Computing Niche

February 18, 2013

Rebecca Villaneda--HispanicBusiness

Andrew Baca, CEO of ABBA Technologies, speaks exclusively to HispanicBusiness. (Photo courtesy of ABBA)
Andrew Baca, CEO of ABBA Technologies, speaks exclusively to HispanicBusiness. (Photo courtesy of ABBA)

For Andrew Baca, president and CEO of Abba Technologies in Albuquerque, N.M., staying ahead of the competition means constantly re-creating success.

Abba is a certified small minority-owned business with 34 employees and revenues of about $22 million at recent count. Abba landed at No. 157 on the 2012 HispanicBusiness 500 and No. 6 in the Top 20 New Mexico companies.

According to HispanTelligence, the Top 20 New Mexico companies in the 2012 HispanicBusiness 500 ranking produced revenues of $589.7 million in 2011, up from $578.8 million in 2010.

In addition to its Albuquerque headquarters, Abba operates a center of excellence in Albuquerque and branch locations in Los Alamos, N.M., and Colorado Springs, Colo.

The company is entirely employee owned, allowing it to enjoy a low turnover rate and garnering it numerous "Best Places to Work" awards from the New Mexico Business Weekly.

"My family history is part of why I made Abba Technologies an employee-owned company," Baca said in a statement. "I know the motivating power of ownership."

His grandfather started in business as a gas station owner, an enterprise that grew into a successful car dealership.

Baca plans to be a major player in the western U.S. for IT managed services and cloud computing offerings.

"The managed and cloud services is already a major part of the company but it will continue to fuel our future," Baca told HispanicBusiness. "It serves as a great model for us to change the yearly business cycle and smooth out the year on a more even basis."

Baca said diversifying Abba's customer base also is on the company's to-do list. As an information technology advisory and integration firm, Abba partners with customers in government and the private sector.

"It is much easier to plan for growth when you have a reliable source of revenue," Baca said. "The federal market is good because you know the customer will pay, but it is very cyclical and funding is much less certain as the government deals with the massive debt."

As CEO, Baca is focused on implementing complete and reliable IT solutions, but Abba's mission remains the same: Create solutions that will address clients' needs and maximize their business potential.

Abba is celebrating its 20th year in business.

"This is quite an accomplishment, as companies like mine have been absorbed by larger players, losing the identity that made them successful, or going out of business because they could not diversify quick enough from the core federal government business," Baca said. "We graduated from the 8(a) program in 2003, and it was tough, but we have steadily and organically grown our business and will continue to do so."

Baca retains the entrepreneurial spirit that made him successful, and he still knows how to use it to his advantage.

"It is about the challenge to continue to succeed," he said. "The entrepreneurial spirit to me is about always re-creating (success) year after year. To do this you have to always think of ways to get into new markets as old markets get overcrowded. I am not saying I am there with this, but it is what drives me."

Source: (c) 2013. All rights reserved.

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