BOSTON, MA -- (Marketwire) -- 02/14/13 -- Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the publication of new research reports from its Financial Management & GRC, Business Intelligence, and Marketing Effectiveness & Strategy research practices.
"How Customer Insight Can Save Banking," written by Ankita Tyagi, Senior Research Associate for the Aberdeen finance-grc%2fGRCF%2fpractice.aspx">Financial Management and Governance, Risk, and Compliance (GRC) research practice and David White, Senior Research Analyst for the Aberdeen Business Intelligence research practice, explores the impact of 2008's economic crisis, subsequent low liquidity, low interest rates, and a highly regulated economic environment on the banking industry. These factors have made it difficult for financial institutions to attract new customers and retain existing ones. This report sheds light on some of the technologies and capabilities that financial institutions have in place to alleviate these pressures while providing additional growth opportunities, all while achieving a 'customer-centric' status. For a complimentary copy of this report, please visit: http://www.aberdeen.com/Aberdeen-Library/8301/AI-banking-customer-satisfaction.aspx.
Also written by Ankita Tyagi, "Treasury and Risk Management: Top Financial Risks and Tools to Ensure Business Continuity" explores the classic corporate treasury and risk management function, and its role in financing business operations as well as in shaping company strategy. This study examines the market drivers, strategies, and capabilities companies have in place to manage financial risk. It concludes with a discussion of top technologies being used to manage risk, and offers recommendations for building a robust treasury and risk management function. For a complimentary copy of this report, please visit: http://www.aberdeen.com/Aberdeen-Library/7389/RA-treasury-risk-management.aspx.
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