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Mortgage Architects Launches Broker Driven Advertising Campaign-Featuring MA Brand Ambassadors

Feb 13 2013 12:00AM

Marketwire

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TORONTO, ONTARIO -- (Marketwire) -- 02/13/13 -- Mortgage Architects announced today the launch of its new Broker Driven Advertising Campaign featuring Mortgage Architects Broker Brand Ambassadors. "There is no better way to communicate the value of our network than through voices of our brokers," says Alice Chan, Senior Vice President, Mortgage Architects. "Our brokers are the greatest testament to our success; conveying the culture and personality of Mortgage Architects to potential broker recruits is fundamental to attracting new talent to our network."

Mortgage Architects launched their new advertising campaign in print, online and at upcoming trade shows and events. "Our ads feature Mortgage Architects brand ambassadors from across the country that tell prospective brokers why they joined MA," explains Karen Fogel, Director of Marketing, Mortgage Architects. The campaign also features Mortgage Architects executives and explains why they chose to be a part of the success of the MA brand.

Industry visionary and Mortgage Architects CEO, Ron Swift is featured in upcoming advertisements to showcase the core principles that drive the success of Mortgage Architects. "We will be communicating our key services and benefits of joining directly from those in our network today," Ron Swift, CEO Mortgage Architects. "What separates Mortgage Architects from our competitors is our vision. Thinking strategically and highlighting why brokers chose MA sets a different stage for communicating the benefits of joining and helps to attract brokers to the brand."

This year is an exciting year for Mortgage Architects as it looks to recruit more brokers to its successful national brokerage.

Mortgage Architects is a national mortgage brokerage with a network of brokers across Canada and offices in Toronto, Mississauga, Vancouver, Calgary, Laval and Halifax.



Contacts:
Mortgage Architects Inc.
Karen Fogel
Director of Marketing
416-366-4321 ext 229
Karen.fogel@mtgarc.ca
www.mortgagearchitects.ca





Source: Marketwire


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