News Column

Miley Cyrus to Rihanna Lyrics: Top Yahoo Searches for 2013

December 3, 2013

Business Wire

SUNNYVALE, Calif.--(BUSINESS WIRE)-- Yahoo (YHOO) today announced the 2013 Year In Review, a look at the daily search habits of millions of Yahoo users. And for the first time,Year In Review takes a peek at the top trends from Tumblr. This year's top searches on Yahoo include high-profile trials, Obamacare, and the twerk seen 'round the world.

Election politicking dominated the top 10 searches of 2012, but this year people were a little starry-eyed. Miley Cyrus (No. 1) came into our lives like a wrecking ball and dethroned Kim Kardashian (No. 2) to become Yahoo's most searched person in 2013. Kardashian's pregnancy, divorce and engagement guaranteed the reality star a continued place in the top 10. (She's been a regular since 2009.) Online gaming phenomenon Minecraft came in at No. 4. As with the Casey Anthony trial of 2011, notoriety surrounding a murder trial thrust the defendant Jodi Arias (No. 8) into the top 10.

Top Searches on Yahoo in 2013

miley cyrus
kim kardashian
kate upton
selena gomez
obamacare (affordable care act)
amanda bynes
jodi arias
iphone 5
justin bieber

Not surprisingly, twerking (No. 6) makes the list of Yahoo's top Web obsessions this year, but television shows like "Duck Dynasty" (No. 1), "Breaking Bad" (No. 2), and "The Walking Dead" (No. 3) dominate. The "Fifty Shades of Grey" (No. 4) craze continued this year with news of a real life Christian Grey coming to the big screen. Snapchat (No. 7), Bitstrips (No. 10), and, of course, the selfie (No. 9) saved people from a serious case of FOMO.

One thing that is sure to trend for the rest of the year is "Anchorman 2," the much anticipated Will Ferrell sequel. Ron Burgundy himself reported on this year's top Yahoo searches. Check out the video here.

Top Obsessions on Yahoo in 2013 (top-searched + top gainers)

duck dynasty
breaking bad
the walking dead/zombie apocalypse
fifty shades of grey casting
the new 100 dollar bill
rainbow loom

For the first time, Yahoo's Year In Review features some of the coolest, funniest, most creative new blogs on Tumblr from 2013. These blogs hit the mainstream this year with their vibrant content from the poetic Buzzfeed Articles Without the GIFs to The Official White House Tumblr (which of course launched with a presidential stance on the word GIF). For more on Tumblr's Year In Review visit:

Top 10 Most Viral Blogs on Tumblr in 2013:

Reasons My Son Is Crying
This Charming Charlie
Hot-Dog Legs
Things Fitting Perfectly Into Other Things
The Worst Room
Brides Throwing Cats
Emojinal Art Gallery
Exploding Actresses
Yacht Cats
Buzzfeed Articles Without the GIFs

Top 10 New & Notable Blogs on Tumblr in 2013:

The Official White House Tumblr
The Daily Bugle
Menswear Dog
Shit Rough Drafts
Nine Inch Nails
Black in History
Museum Gifs
National Geographic Found
Cook Your Cupboard
Walt Disney Animation Studios
Fashion bloggers post about their favorite looks throughout the year. Below are the most reblogged fashion trends posted on Tumblr in 2013, showcasing the range of style that speaks to the Tumblr generation.

Top 10 Fashion Trends on Tumblr in 2013

Soft Grunge

Throughout the year, searchers turn to Yahoo to answer some of life's most pressing questions. People search for the meaning of buzzwords, ponder "why," and even to find out "how to cook". The top-searched questions of this year include everything from "what is twerking?" to "where is brangelina."

Top-Searched 'What' Questions on Yahoo in 2013

what is twerking
what is obamacare
what caused power outage
what did paula deen say
what day is thanksgiving
what is a hashtag
what did riley cooper say
what is the harlem shake
what time is the super bowl
what time is witching hour

Top-Searched 'Why' Questions on Yahoo in 2013

why only 6 jurors in zimmerman trial
why are flags at half staff today
why is the government shut down
why is the sky blue
why did cote de pablo leave NCIS
why is kelly ripa on crutches
why did the government shut down
why is jay leno leaving the tonight show
why did pope benedict resign
why is ziva leaving NCIS

What do Cronuts, coconut oil, and Sriracha have in common? They were some of the top food crazes that people searched on (and ate) all year.

Top Food Crazes that Buzzed on Yahoo in 2013

coconut oil
ramen burger
dorito locos taco
chia seeds
pretzel burger

Top 'How To Cook' Searches on Yahoo in 2013

how to cook spaghetti squash
how to cook lobster tails
how to cook quinoa
how to cook pumpkin seeds
how to cook corn on the cob
how to cook asparagus
how to cook a pork roast
how to cook bacon in the oven
how to cook acorn squash
how to cook artichokes

The top-searched news stories on Yahoo reveal a wide breadth of domestic and international affairs: Obamacare (No. 2), of course, makes a repeat appearance, but the Boston Marathon bombings (No. 3), the birth of a royal baby (No. 4), Syria's civil war (No. 6), and the papal transition (No. 9) also made the list. Surprisingly, despite the dialogue about race relations, crime, and gun control that the George Zimmerman murder trial (No. 5) spawned, it was the Jodi Arias trial that took the No. 1 spot.

Top-Searched News Stories on Yahoo in 2013

jodi arias trial
obamacare (affordable care act)
boston marathon bombing
royal baby birth
george zimmerman trial
syria civil war
north korea missile threats
papal transition
paula deen lawsuit
aaron hernandez shooting
Everyone loves a good comeback story, and this year is no exception. Some fads of the past came roaring back, from jelly sandals and combat boots to boy bands and high-waisted jeans.

Top Comeback Fads on Yahoo in 2013

combat boots
cutoff shorts
boy bands (NKOTB, NSync, One Direction, the Wanted)
animal prints
electronic dance music
high-waisted jeans
vintage bathing suits
jelly sandals

The Red Sox made it to the World Series, but could not edge out the Dallas Cowboys as this year's top-searched sports team. And while Tim Tebow didn't get a lot of playing time in 2013, he still commanded the top spot as our most searched athlete of 2013, followed by Tiger Woods. Interestingly, both Tebow's and Woods's girlfriends (real and alleged) were among the top searched list of girlfriends of 2013.

Top-Searched Sports Teams on Yahoo in 2013

dallas cowboys
boston red sox
green bay packers
los angeles lakers
detroit tigers
pittsburgh steelers
los angeles dodgers
new york yankees
denver broncos
milwaukee bucks

This year proved to be a big one for music, with Miley Cyrus topping both the Yahoo Search charts and the music charts. The top-searched music tours of 2013 were those of the Eagles, Luke Bryan, and the Rolling Stones. And everyone was singing hit songs from Taylor Swift and Robin Thicke, according to the top-searched lyrics.

Top-Searched Lyrics on Yahoo in 2013

you belong with me lyrics (taylor swift)
blurred lines lyrics (robin thicke)
just give me a reason lyrics (pink)
thrift shop lyrics (macklemore & ryan lewis)
wrecking ball lyrics (miley cyrus)
royals lyrics (lorde)
mirrors lyrics (justin timberlake)
a thousand years lyrics (christina perri)
titanium lyrics (david guetta)
stay lyrics (rihanna)

New smartphones, wearable tech, and apps captivated searchers in 2013. Even some of the top questions searched in 2013 involved technology. In fact, searches on "how to take a screenshot," "how to install Skype for free," "what is a hashtag," and "how to create a website" spiked this year.

Top Gadget/Tech Related Searches on Yahoo in 2013

iphone (including 4, 5, 5s, 5c, 6)
samsung (including galaxy, s4, s3, note)
ipad cases
google glass
apple ipad
blackberry z10
cloud computing
ipad 5

For more of Yahoo's 2013 Year In Review including original videos, slideshows, and big-picture analysis from Yahoo News writers, visit


Source: Yahoo

Copyright Business Wire 2013

Original headline: Twerk, Snap, Shake: Yahoo Unveils 2013 Year In Review

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Source: Copyright Business Wire 2013

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